Many learning management system (LMS) platforms offer many crucial features that you can utilize when creating content of high quality. While there could be a lot of sites that let you make use of advanced marketing tools to promote the courses you offer to your intended viewers, other platforms may not have most of these features. And while some offer easy-to-use tools for creating courses, there will also be few that may offer editing features that are so complicated that they turn off their users.
In the sea of e-course platforms, there are a few that offer not just a simple editing interface, but also a myriad of marketing and sales functions. In addition to that they also offer nearly everything you’d ever want including 24/7 support and training tools to top-of-the-line analytics. All-in-one course platforms let you go beyond the limits of your abilities One of them which can provide this is Kajabi.
A Quick Look: How do you define Kajabi? Russell Brunson And Kajabi
Kajabi is an internet-based platform which lets you create and sell your courses to an student audience. Branded as an all-in-one service that provides entrepreneurs from all walks of life with optimized and essential features needed to not just build a professional-looking site for your courses, but also allow them to grow to new heights. Kajabi is widely praised and regarded as one of the top online course platforms, gaining an overwhelming rating with a score of 4.6 out of five on Trustpilot.
What is it that makes Kajabi so popular and well-liked among its users? Well, there are quite plenty of reasons that make the platform extremely convenient for all to use. Firstly, it’s the extreme user-friendliness. From course creation all the way to marketing and sales almost all of Kajabi’s features have been designed so that they are easily digestible even for those who are just getting started in the e-course world. The majority of them are advanced, which gives instructors who administer the course the added edge over other instructors. Lastly this allows students like you to run and create an online course without having to travel elsewhere in case something is missing. Kajabi provides all the tools that anyone could require in order to live up to its ‘one-stop shop label.
What Does It Let You Do?
There are a variety of methods that Kajabi can create an all-in-one e-learning solution. We’ve made a list in bullet form of the most important features that you may want to be aware of in the event you’re considering it. In essence, Kajabi allows you:
- Create engaging and interactive courses with a wide array of customizing tools, media files, and templates that you can choose in accordance with your personal preferences.
- Create a visually appealing website to display your course materials and products along with a blog where you can keep your students informed about the latest developments;
- Effectively utilize websites, landing pages and checkout sites and other effective methods to boost your earnings, expand your reach beyond the limits and boost conversion rates.
- Select the method you want to charge your courses and other products to your students – whether it’s a one-time fee or a subscription for a month;
- Create effective sales funnels with no any issues by making use of funnel blueprints and templates;
- Use its own marketing and analytics suite that includes the ability to send out e-mails as well as CRM and automation tools.
- Set up and manage your affiliate links; and
- Explore a variety of customer service, community and training materials and features, including Kajabi University.
The Big Names Who Have Utilized Kajabi
Kajabi is trusted and used by more than 16,000 companies and famous personalities. It’s the choice of some of the well-known names who come from different sectors, like online marketing expert Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard fitness expert and entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi hosts thousands upon thousands of courses, which are accessed and explored by more than 35 million students from all over the world. As of this writing, Kajabi has generated over $650 million in revenue since its inception in 2010.
Kajabi’s Pricing Plans
The three pricing plans Kajabi provides are different from other online course-making services in that they’re more expensive. With monthly costs that begin at as low as $119 it’s no wonder that this might be an issue for those who like to give the service a shot. With the abundance of important features included into each plan, the pricing is reasonable.
Kajabi’s pricing plans start with the Basic plan that costs $149 per month or $119/month when billed annually. In this plan, you can create three products, reach up to 1000 active users, as well as design your own website you can create with the tools offered by Kajabi’s platform. Also included are unlimited pages for landing webpages, unlimitted marketing e-mails as well as unlimited access to helpful resources, including one-on-one customer support as well as Kajabi University.
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Apart from the Basic plan, there is the Growth plan, which happens to be Kajabi’s most popular plan with a monthly cost of $199 or $159/mo if paid annually, as well as the Pro plan, which costs $399 per month or $319/month annually and is packed with every feature you’d like when creating and selling your courses. Kajabi does not currently offer any free plans. However, a 14-day free trial is offered for all three plans. A longer trial of up to 30 days is available on certain blogs. So if you want to try the service and see if Kajabi’s the best choice for you, the short free trial is the best way to go.
Kajabi: The Good and the Bad
The Pros – What We Love About Kajabi
- The built-in marketing suite. Kajabi’s in-house marketing suite of tools, such as automated e-mail marketing, and automation are specifically designed to be optimized for business, and you won’t need to integrate with third-party solutions to do this!
- The sales funnel software. Another one of the platform’s best-selling points, the Sales Pipeline Builder lets you make use of well-tested and accessible blueprint templates. No need to overcomplicate yourself!
- The ability to customize without limitations. From designing professional-looking course websites up to the customized name, Kajabi lets you customize according to your own preferences – and even build your brand from the ground up.
- The user-friendly and simple site and course editors. Making content using the site and the course builders hasn’t been this easy and quick, as it takes less time and effort to get everything done.
- Unlimited integrations are endless. Aside from native integrations to 10 e-commerce, marketing and analytics solutions, connecting to the app Zapier allows you to look and select from more than one thousand non-native platforms to increase efficiency.
- Establishing meaningful relationships with students and fellow instructors. Kajabi’s Community feature lets you connect with students in your classes. It also lets you network, connect, and share your joy with hundreds of teachers similar to you.
The Cons – What We Do Not Like
- The steep pricing plans. Kajabi’s three pricing plans are higher than the average monthly rate provided by other companies. There’s no free plan available as well.
- No built-in tools to issue certificates. It is possible connect to a third-party certificate application if you intend to make custom-designed certificates that are of different types.
- There aren’t enough tools to facilitate student-instructor engagement. We aren’t happy with the absence of specific features, including proper discussion forums and the ability to randomly assign the assignments or quizzes. Russell Brunson And Kajabi
A Review of Kajabi’s Features
Easy of Use and Experience
One thing we love one thing we like about Kajabi is the surprisingly easy user experience. For one, most of the platform’s users interface (UI) is organized. If you may notice on the screen menu, you’ll notice that all features are divided into five major sections: Website Products, Sales Marketing and People. The design of the menu leaves no space for obstruction, since some of the features that are related to specific sections are able to be collapsed. The UI design is very consistent that reflects Kajabi’s “all-in-1” trademark. You can build a landing page, modify your course, and even engage with other instructors on one site.
The search assistant is a tool that is useful anytime you’re looking for something that is difficult to locate. The Kajabi Assistant can be found in the top of the dashboard in the form of a search bar, it allows you to search for tools and items on the site by typing in the words. As previously mentioned the site builder and course builder sections can be moved and dropped and make the process much easier without having to know how to navigate the site. Kajabi is a more streamlined learning curve compared to several of its peers. It is also compatible with other languages than English for those who want to share your content with broader audiences.
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Course Development and Engagement
Product Blueprints
Once you explore Kajabi’s course creation function, you may quickly come across a variety of templates for courses or products, or what the platform calls it blueprints. Each of the blueprints for products differs in terms of structure and design and can be customized to meet the needs of any instructor.
The blueprints listed are Mini Courses and Online Courses, and Drip Courses. Mini Courses are short-form , quick courses that are usually created as a means of gaining brand recognition, while Online Courses are full-version types that have a complete structure of content created to offer an “world-class” education experience. Drip courses, on the other hand, are programs which are planned over an established period of weeks or days. Also called Evergreen Training courses, it’s a much more convenient way to share your content if you or your students are busy with other things.
Kajabi might be regarded by many as a renowned premium course-maker. But, aside from the courses, the blueprints let you make a membership site for your members to enjoy exclusive content and a coaching session for 12 weeks. There’s also a blank template where you can create an entire course or product from scratch!
Categories, Posts, and Content Uploads
If you continue to look into the course builder, you will notice the outline of the sections and lessons that have been automatically added if you choose any of the course blueprints. In the case of Kajabi, these sections and lessons are referred to as groups and posts and vice versa. The posts are where you put in different kinds of content, including text, video and images, whereas the categories serve as folders in which the posts are stored.
You may also incorporate subcategories for posts in a category if you want to organize your content more flexiblely. You may also drag and rearrange the outline. Kajabi accepts a broad range of media and text files to be added to your posts. These include MOV and MP4 files, WAV and MP3 files, PDFs and Word documents. Upload any of them via your computer’s folders, or file-sharing cloud platforms like Google Drive and Dropbox. You can copy and paste existing URLs for your videos into your blog posts!
Like a few select course-making platforms, Kajabi allows you to use the bulk upload feature. Like the name implies that you can upload all the files you have uploaded to your course in the same tab. This one is handy particularly if you’re working on other things.
Course Player Templates
Kajabi provides a selection of 10+ course player themes. Contrary to other LMS platforms that only allow you to be allowed to select one or three themes, Kajabi lets you have the choice of selecting different themes for various products. Similar to the course outline maker, it’s simple to alter any theme to match your preferences. It is possible to incorporate specifics of your company’s image like your logo, images, and font designs , into the course player to add a a personal touch. Russell Brunson And Kajabi
Quizzes and Student Interactions
Kajabi offers a quiz feature called Assessments where you get to design and create assignments and quizzes and include them as part of your class. Assessments are an effective way to determine whether your students have learned something from the lessons you’ve provided them. With the assessment feature, you can choose from three different question types: multiple-choice, multi-selection, or paragraph-style. You can also set an acceptable score to encourage your students in engaging with your material more.
Apart from that aside from that, the LMS website has made strides in creating areas for students and teachers to connect. Through the Community feature, your learners are given access to interact and comment on any of your courses through their dashboards. It is possible to write your posts to discuss with the rest of them your lessons from the past and also your future content. The community feature is offered either as a standalone feature or as part of your membership.
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Website Design and Customization
Why should you upload your course materials to your web domain as well as WordPress website when Kajabi offers the platform and tools to build one on the platform? Kajabi offers unlimited web hosting on the three pricing plans. What’s awesome about it is you’re assured of instant security and safety with an automatic SSL certification, as well as the support of a team to manage your site.
You’re also given the liberty to customize your domain, as well as choose from a range of unique, professional themes, all of which you can customize to your hearts content! This doesn’t stop there. if you’re an expert edupreneur and are a member of the Growth plan or higher you are able to download custom-designed themes designed to meet your ever-growing needs and also remove all Kajabi logos and substitute that with your own!
Page Builder
Just like the course builder that we’ve discussed earlier, the page builder from Kajabi allows you to alter any of the themes on the website using a variety of easy-to-use and user-friendly editing tools. Upon further exploration, you will be greeted with sets of blocks that can be customized and sections. They’re essentially like those categories as well as posts we discussed when we discussed the course builder. Blocks are the elements that make up the site’s content including text, media files, as well as clickable button. Sections are, however are formed by a variety of neatly-arranged blocks.
There are over 40 pre-designed section templates that you can choose from the page builder’s dashboard. We’re all hooked to our smartphones and small tablets these days, it makes total sense for Kajabi to let your site automatically adapt to a mobile-friendly layout. You can go an extra mile and select which site element you wish for your member learners to view. With all the tools you need to build your site as you wish it to appear, Kajabi’s page builder is not just incredibly flexible, but also quick to handle.
Blogging and Other Website Features
Other LMS platforms may not provide this feature, however Kajabi allows you to make an area on your site dedicated to your blog where you can share updates and thoughts about your course’s content. If you want to make the most out of your Kajabi-made site it provides the opportunity to do so without limits. It is possible to begin with posting blog content by making your own using the text editor. It is possible to incorporate SEO elements if you wish to reach a larger audience or group your posts into various categories, and even customize how you want your entire blog section to appear.
Kajabi’s built-in blogging capabilities may not be as up to with WordPress or Blogspot however, it does have enough tools to allow it to be managed. In addition, you can create podcasts that you could promote on your website. You can upload the recordings of your podcasts to be hosted on your website and distributed to major podcast listening platforms such as iTunes Podcasts as well as Spotify. If you upload a podcast episode there are two choices: publish it as a public podcast for free or make an exclusive private one that only your members can get access to. Russell Brunson And Kajabi
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Marketing and Sales and Marketing
A big part of what makes Kajabi so well-liked among entrepreneurs is the variety of marketing and sales tools that are supremely convenient and simple enough even for those who aren’t marketing experts to use!
E-mail and Affiliate Marketing
A major draw for the crowd, Kajabi’s built in E-mail marketing functions allow users to send out e-mails that are related to your course or website to your subscribers students from the comfort of the platform. But you may be surprised by the fact that it goes beyond sending e-mails. With the help from Kajabi Automations, you get to build automated sequences of e-mails that are triggered by different kinds of user actions. For instance, if your student is successfully logged in to one of your courses following checkout, a welcome e-mail will be automatically delivered directly to the student’s inbox. If the course performs poorly, an upsell is sent to suggest an improvement Russell Brunson And Kajabi
You can send as many e-mails to your campaign as you like and then schedule them in accordance to your preference. You can also choose the members you want to receive these messages. The management of e-mails has never been so extensive and yet simple to manage. Contrary to other LMS sites, Kajabi already provides you with e-mail marketing tools that don’t require integrating with other third-party platforms in order to make it work.
In addition, Kajabi also has an affiliate marketing option which allows you to designate certain members of your group as affiliates in order to in promoting your site on your behalf. In addition to paying them a commission, you may also track their performance to see how well they contribute to increasing your conversion and click rates. Russell Brunson And Kajabi
Pipeline Builder
Another of Kajabi’s standouts can be the Pipeline Builder, where you can create custom marketing funnels that do not have any overly complicated problems. While other platforms provide similar features, which require more effort and time however, Pipeline Builder is a breeze to use. Pipeline Builder is designed to be extremely simple and quick that even those who aren’t experts can make better use of it. This amazing feature lets you choose from a collection of pre-made funnel designs or pipeline blueprints. These include the following:
- Freebies are great for when you want to offer an offer as a lead magnet to increase your database.
- Sales Page OVO – for whenever you want to convince your intended public to buy your product by utilizing an online sales page
- Product Launch OVO – to use whenever you’re launching a course or other product
- Zoom Webinar OVO – for whenever you want to promote your business through web-based training seminars
- Free Book OVO – to use whenever you want to showcase your content the free digital book that you can download
- Coaching Campaign OVO – for when you’re trying to promote your courses by means of a series of coaching sessions
- Blank blueprint – for whenever you want to build your sales funnel from the starting
When you choose from one of the blueprints for your pipeline Kajabi will automatically generate pages and emails you’ll need to pull off an effective sales funnel. You may customize however you wish your funnel to look to your customers. You can even alter the look of your landing and checkout pages, for instance you can change the theme to something different – there is a library full of 40+ templates for landing pages that you can select from.
Payment and Pricing Options
Kajabi lets you seamlessly integrate with payment gateways like Stripe and PayPal to ensure that your students can get to choose one of them to pay for your course. Stripe is the common payment option that allows debit and credit card transactions as well as select e-wallet providers all over the world. PayPal is, on the other side, is an alternative for subscribers and multi-payment plans. There aren’t any fees for transactions on the part of Kajabi since all the money you earn are immediately sent into your account at the banks.
When it comes to the pricing, Kajabi offers customers a variety of pricing options of options to select from. You can choose to charge your students for your services at different dates (one-time or subscription and several payments) or hand them out to them for free. You can also choose to select if you’re going to charge a specified price for a specific item or for a variety of products, as well as specify specific dates your members can access within a specific period of time. You also get to generate coupons that will further encourage your audience to purchase all of your products. Russell Brunson And Kajabi
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Integrations to Third-Party Services
Kajabi may have a plethora of built-in features to help you make and market your courses However, you have the option to connect to other third-party applications for an added boost in functionality. The platform currently supports 10 native integrations, which include the well-known analytics provider Google Analytics and app automation service Zapier. Zapier comes in very handy as it helps establish connections to hundreds of third-party applications and tools, ranging including e-commerce and user experience.
Training and Customer Support Resources
In terms of customer service, Kajabi has a bigger advantage over the rest as it’s among the few platforms for creating courses that offer 24/7 live chat support. Contrary to similar services that offer customer support, Kajabi’s team is always available to assist you if you’re struggling to create an online course or website, in addition to other issues that are important, at any time and from anywhere. However, it’s important to note that this 24 hour feature is available for instructors who subscribe to the Growth plan up to for basic users live chat is available for certain times and days of the week. Nonetheless, Kajabi’s approach to customer service has been praised by those who utilize it to design useful course content. Russell Brunson And Kajabi
As for tools for training, Kajabi gives an array of options to use resources to master and then become proficient with. The Kajabi Hero University is packed with tutorials, courses and educational content specifically targeted at educators and edupreneurs to help them get started or increase their standing in the field of course development. You’re also invited to weekly Q&A-style educational webinars featuring leading experts from different areas as guests. Additionally If you’re in search of more advice and tricks, the help center is always there to guide you in the right direction. Apart from Kajabi’s Hero University, there is also a Kajabi Hero Rewards program in which course creators can earn numerous sweet rewards when they achieve their targets.
What else is missing in Kajabi?
Kajabi could be an excellent all-in-one platform to develop and market your course content However, we need to take care of a few essential things that aren’t being addressed. Most of them would be extremely useful to improve the experience. These are some of the things that we wish would be included in Kajabi’s system soon:
- Built-in tools that issue certificates and other credentials. While some offer this feature instructors who utilize Kajabi will often require connecting to third-party apps that specialize in issuing certificates, like Accredible.
- More diversity in question types. While we are pleased with the way that the platform handles assessments within courses, we’d like for the lack of options for question types as well as randomization of these types that is addressed as soon as possible.
- Additional payment options. As of the moment, only transactions via Stripe or PayPal will be accepted. Not only that, but we aren’t sure if there are limitations as well.
- An API key that is public. This would have been useful for creating custom integrations like the ability to let your subscribers log in with the single sign-in feature with other applications.
Alternatives to Kajabi
Kajabi might have the most of the features that an aspiring Edupreneur would ever want to have. But with the steep price plan and a certain lack of features, it might make some people turn away. If you’re seeking alternatives that have similarity in comparison to Kajabi with regards to reliability and performance we’ve listed a few worthy alternatives that you might think about in your decision. Russell Brunson And Kajabi
- New Zenler is an online course platform that provides all-in one solutions similar to Kajabi. The only major distinction is in the cost beginning at just $67 per month You are able to create unlimited courses and market to your audience of choice without having to worry about spending a dime!
- Podia isn’t just claiming to be a creator-friendly platform. It’s also extremely simple to use, and much more user-friendly than Kajabi! While you get to benefit from marketing features It’s a lot lighter than the other. With the extremely affordable price range we can see the ways Podia can appeal to those who want to start their own business.
- While Kajabi lacks credentials and sophisticated quiz functions, Thinkific makes up for the shortcomings. With a price that is affordable for beginners and a wide range of features, it certainly offers greater features that the other has, and this includes live-taught courses as well as a built-in app integrations store.
- Teachable is like Thinkific in the manner it works. However, it is important to understand the way that Teachable can integrate additional payment options as it supports Google Pay and Apple Pay two gateways that Kajabi doesn’t have. It also lets you utilize one-on-one training and other key features.
Conclusion
In the end, Kajabi successfully knocks it out of the park in terms of having nearly all the features that most edupreneurs can use. It does provide the basic features that everyone needs, from intuitive functions needed to design a professional website to the stellar integrated marketing suite that includes the inclusion of easy-to-understand sales funnel blueprints and efficient email marketing tools.
There could be some tools that are missing, such as the issuance of certificates in particular. Plus with a steep price tag, it may not be the wise option for those with a tight budget. However, we understand that while Kajabi is great as an all-in one solution for creating courses but it’s not without limits. That doesn’t stop it, however, from becoming a favorite among experienced entrepreneurs and creators!
If you’re still searching for an LMS that can provide everything you need in one platform, Kajabi is something you must seriously look into.
FAQ Russell Brunson And Kajabi
What is the meaning of Kajabi mean?
The word “Kajabi” is derived from a word of Islamic or Arabic origin that means “to fly.”
Can I sell physical products on Kajabi?
Yes! Aside from the usual programs, you can sell physical products through Kajabi. You can also join with Shopify to build a fully functional online store on Kajabi!
Concerning e-mail marketing Is it possible that Kajabi could be able to replace MailChimp?
Because Kajabi already comes with E-mail marketing tools integrated into the platform, it’s logical that it’s enough to take over third-party apps like MailChimp. However, if you intend to make use of the platform, Kajabi still allows you to integrate with it and other apps as well.
Is Kajabi mobile-friendly?
Yes! Kajabi also has an app for mobile devices for you and your subscribed members can access all your course materials even when in the move. Russell Brunson And Kajabi
