A myriad of learning management systems (LMS) platforms offer a variety of essential features that you can use when you write content that is meaningful. Although there are plenty of sites that let you make use of modern marketing tools to market your courses to your intended viewers, other platforms might not offer all of those things. And while some offer easy-to-use tools for creating courses, there will also be some that provide editing options so complex that it turns its users off.
Within the sea of online course platforms There are some that offer not just the basic editing interface but also a plethora of sales and marketing functions. And on top of that they also offer almost everything you’d ever want such as 24/7 assistance and training tools to top-of-the-line analytics. All-in-one courses let you discover the world beyond your boundaries, and one of those that provide it is Kajabi.
At a Glance What is Kajabi? Travis Kajabi
Kajabi is an internet-based platform which allows you to develop and market your courses to an audience of students. Branded as an all-in-one service that provides entrepreneurs from all aspects of their lives with the most efficient and necessary features that will not only create a professional site for your courses, but let them grow to new heights. Kajabi has been critically acclaimed and is regarded as one of the most effective online courses platforms, earning an overwhelming positive rating with a score of 4.6 out of 5 on Trustpilot.
What is it that makes Kajabi so popular and well-received by its users? Well, there are quite plenty of factors that make this platform very convenient for everyone to use. Firstly, it’s the extreme user-friendliness. From the course creation to marketing the majority of Kajabi’s aspects can be easily accessible to those who are just getting started in the world of online courses. Most of them are also advanced, giving instructors the added edge over other instructors. In addition it allows budding entrepreneurs such as you manage and build a course-making business without having to go to another place if something else is not available. Kajabi offers all the tools anyone may need, living up the ‘one-stop-shop’ moniker.
What Does It Let You Do?
There are numerous ways that Kajabi lets you do as an all-in-one e-course solution. We’ve put together a list in bullet form of the key characteristics that you might want to be aware of when you’re thinking about it. In simple terms, Kajabi allows you:
- Create interactive and engaging courses with a wide array of tools for customizing, media files, and templates you can select according to your preference;
- Create a visually appealing website to display your course materials and materials along with your own blog to keep your students up-to-date on what’s new.
- Effectively utilize landing pages, checkout pages, and other effective ways to improve your profits, further your reach beyond the limits and increase conversion rates;
- Decide how you would like to invoice your courses and other services to your students – whether it’s one-time payments or a monthly subscription;
- Design and build effective sales funnels without any issues by making use of funnel blueprints and templates;
- Utilize its in-house marketing and analytics software with the ability to send out e-mails as well as CRM and automation tools.
- Manage and create your affiliate links.
- Explore a variety of community, customer service, and training resources in conjunction with Kajabi University.
Big Names That Have Used Kajabi
Kajabi is trusted by more than 16,000 organizations and big-name personalities. It’s the choice of many of the most well-known people who come from different industries, such as the expert in online marketing Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard, fitness expert and entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi is home to thousands upon thousands of courses, which are accessed and explored by more than 35 million students all over the world. In the last the time this article was written, Kajabi boasts more than $650 million of sales since its inception in 2010.
Kajabi’s Pricing Plans
The three pricing options that Kajabi offers are quite different from other online course creation tools in that they’re more expensive. With monthly rates that start at just $119, it’s not surprising that this might be an issue for those who would like to give the service a shot. With the abundance of essential features already packed into each plan, pricing is reasonable.
Kajabi’s pricing plans start with the Basic plan that costs $149 per month, or $119/month for billing annually. With this tier, you are able to design three products, garner up to 1,000 active customers, and design websites that you are able to create with the tools offered by the platform. Included are unlimited landing pages, unlimited marketing e-mails, and unlimited access to valuable resources, including one-on one customer support as well as Kajabi University.
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In addition to the Basic plan, there is the Growth plan which is the most sought-after plan on the platform at $199 a month or $159/mo if paid annually. There is also the Pro plan for $399 per month or $319/mo yearly that is loaded with all the features you’d want when designing and selling your course. Kajabi is currently not offering a free plan option. But a 14-day free trial is available on each of the three plans. An extended trial that lasts for up to 30 days also available on certain blogs. If you want to test the waters and determine if Kajabi is the right fit for you, then the brief trial period is the ideal way to go.
Kajabi: The Good and the Bad
The Pros and Cons – What We Really Like About Kajabi
- The built-in marketing suite. Kajabi’s own marketing suite of tools, including automated e-mail marketing, and automation are optimized for businessuse, and you won’t need to integrate with third-party solutions for that!
- The software for sales funnels. Another one of the platform’s best-selling points The sales Pipeline Builder lets you make use of proven and easily understood blueprint templates – no need to get too complicated!
- The ability to customize without limitations. From designing professional-looking course websites down to the custom domain, Kajabi lets you customize to your heart’s content – and even build your brand from the ground up.
- The easy and intuitive website along with course editors. Making content with the website and course builder software has never been so simple and fast, since it takes less time and effort to complete the task.
- Infinite integrations are endless. Aside from native integrations that integrate with 10 e-commerce, marketing and analytics tools, connecting to the app Zapier allows users to investigate and select among more than a thousand non-native platforms to increase effectiveness.
- Establishing meaningful relationships with fellow instructors and students. Kajabi’s community feature lets you connect with students who are enrolled in your classes. It also lets you network, connect, and celebrate with a multitude of teachers in the same shoes as you.
The Cons – Things We Don’t Like
- The pricing plans are hefty. The three plans offered by Kajabi are greater than the average monthly rates offered by other services. There’s not a free option either.
- There are no built-in tools for issuance of certificates. You may need to connect to a third party certificate software if you want to create custom-made ones of different kinds.
- Insufficient tools for instructor-student engagement. We’re not happy about the absence of some particular tools, such as appropriate discussion forums as well as the ability to randomly assign tests or assignments. Travis Kajabi
A Review of Kajabi’s Features
User-Friendliness and Experience
One thing we love one thing we like about Kajabi is the surprisingly easy user experience. One of the reasons is that the platform’s User Interface (UI) is structured. If you check the dashboard menu, you will find that all the features are arranged into five main sections: Website Products, Sales, Marketing and People. The menu’s design leaves no space for clutter, as some features that are related to the specific section can be collapsed. The UI design is very consistent and reflects Kajabi’s “all-in-one” trademark. You can create an online landing page, change your course, and even communicate with your instructors on one site.
The search assistant is a tool that can be useful anytime you’re looking for something difficult to locate. The Kajabi Assistant is located at the top part of the dashboard in the shape of a search bar, and it lets you look for specific tools and products on the site by entering the keywords. As mentioned previously the courses and site builder sections can be dragged and dropped, making the process simpler without having to know how to navigate the site. Kajabi has a smoother learning curve than some of its competitors. It can also be used in other languages that English for those who want to share your content with broader viewers.
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Course Development and Engagement
Product Blueprints
When you go through Kajabi’s course design feature, you will quickly come across a variety of course or product templates, or what the platform refers to them blueprints. Each of the blueprints for products differs in terms of structure and design and can be customized to suit the needs of instructors.
The blueprints listed are Mini Courses as well as Online Courses as well as Drip Courses. Mini Courses are quick-form courses that are usually created as a way to build brand recognition, while online Courses are full-version courses that have a complete structure of content created to offer the “world-class” learning experience. Drip courses on the other hand, are programs which are planned over the course of a specified number of weeks or days. Also called Evergreen Training courses, it’s a much more convenient way to share your content if you and your students are busy with other things.
Kajabi is known to many as a renowned premium course maker. But, aside from the course types, the product blueprints allow you to make a membership site that allows your customers to access exclusive content and a coach session lasting 12 weeks. The template is also blank where you can create an entire course or product from scratch!
Categories Posts, Categories, and Content Uploads
If you continue to explore the course builder, you’ll see the outline of the sections and lessons that were automatically included when you select one of the blueprints for your course. In Kajabi’s case, those sections and lessons are called groups and posts or. The posts are where you can insert different types of content, such as text, video, and images, while the categories serve as folders for the posts that are stored.
It is also possible to include subcategories for posts in the same category, if you wish to organize your content more flexiblely. You can also move and rearrange the outline. Kajabi accepts a wide variety of text and media files to include in your posts, such as MOV and MP4 files, WAV and MP3 files, PDFs and Word documents. Upload any of them either via your computer’s folders, or via cloud-based file sharing platforms like Google Drive and Dropbox. You can copy and paste existing URLs of your video to your posts!
Like several other platform for making courses, Kajabi allows you to use the bulk upload feature. As the name suggests that you can upload all your files to your courses on one tab. This can be useful especially when you’re working on other things.
Course Player Templates
Kajabi offers a lineup of more than 10 course player themes. Contrary to other LMS platforms that only allow you to be given the option to choose the theme you want to use, Kajabi lets you have the option of choosing different themes for various products. Like the outline builder, it’s relatively simple to modify any of the themes to match your preferences. It is possible to incorporate specifics of your brand including logos or images as well as font design into your course player to cultivate your own personal style. Travis Kajabi
Questions and student interactions
Kajabi offers a quiz feature called Assessments. It allows you to make quizzes and assignments and include them as part of your course. Assessments are an effective way to determine if your students learned something from the course you’ve taught them. With the assessments feature, you can choose between the three primary question types: multiple-choice, multiple-selection, and paragraph-style. You can even set an acceptable score to encourage your students in engaging with your content more.
Aside from that in addition, in addition, the LMS website also has made progress in creating areas for teachers and students to connect. With the Community feature, your students are able to participate and leave comments on any of your courses through their dashboards. You can even write in your blog posts for discussion with your fellow students about your previous lessons as well as your future content. The community feature is available either as a stand-alone product or as an element of membership space.
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Website Design and Customization
Why would you want to publish your course content to your web domain or WordPress site when Kajabi offers the platform and the tools to make one within the platform? Kajabi provides unlimited web hosting on the 3 pricing options. The best part is that you’re guaranteed immediate safety and security with an automatic SSL certification as well as a team to help maintain your site.
Additionally, you have the freedom to personalize your domain and also pick from a wide array of unique, professional themes that you can modify to your heart’s content! It doesn’t stop there: If you’re an expert in edupreneurship and are a member of the Growth plan or higher you are able to download custom-designed themes designed to meet your ever-growing needs, plus remove the Kajabi branding and replace it with your own!
Page Builder
Like the course builders we’ve talked about earlier, Kajabi’s page builder lets you modify any of the available themes on the website using a variety of intuitive and easy-to-handle editing tools. After further exploration, you will be greeted with a variety of customizable blocks and sections. They’re essentially like post categories, and categories that we’ve discussed when we’ve discussed the course builder. Blocks are referred to as the components that comprise the site’s content, such as text, media files as well as clickable button. Sections are, however, are formed by multiple neatly-arranged blocks.
There are more than 40 pre-designed sections templates that can be picked from the dashboard of the page builder. Since we’re all connected to our smartphones and tablets nowadays it’s logical for Kajabi to have your website automatically adjust to a mobile-friendly layout. It’s even possible to go the extra mile and select the element of your site you would like for your members to view. With all the tools you need to create your website how you would like it to appear the page builder from Kajabi is not just extremely flexible, but also fast to use.
Blogging and Other Web-based Features
Other LMS platforms may not provide this, but Kajabi allows you to make a section of your website dedicated to your blog where you can share information and comments on your course content. If you want to make the most out of your Kajabi-made site it provides the opportunity to do so without limits. It is possible to begin with the blog post by making one using an editor for text. You may include SEO elements if you want to expand your reach, group your posts into various categories or even change the way you would like your blog’s entire section to look.
Kajabi’s built-in blogging tools may not be as on par as WordPress or Blogspot, but it has enough tools to be manageable. Additionally, you can also create podcasts that you can promote on your site. You can upload audio recordings of your podcast that will be hosted on the site and distributed to the major podcasting platforms like Apple Podcasts and Spotify. When uploading podcast episodes you can choose between two choices: publish it as a podcast that is public for free or make an exclusive private podcast that only your users have access to. Travis Kajabi
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Marketing and Sales and Marketing
A big part of what makes Kajabi so popular among edupreneurs is its array of sales and marketing tools that are highly convenient and simple enough to even non- marketing experts to use!
E-mail and Affiliate Marketing
A major draw for the crowd, Kajabi’s built in E-mail marketing functions allow users to send out e-mails about your course and websites to your members who are subscribed students within the comforts of the platform. You might be surprised that it can do more than sending e-mails. With the aid from Kajabi Automations, you get to create automated sequences of emails that are triggered by various user actions. For instance, if your student is successfully logged in to one of your courses following checking out, a welcome message will be automatically sent to their inbox. If the course performs poorly, an upsell is sent to suggest improvement Travis Kajabi
You can create as many emails to your campaign as you wish and schedule each one according to your preferences. You can choose which of your members gets to receive these messages. Managing e-mails has never been more comprehensive yet easy to handle. In contrast to other LMS sites, Kajabi already provides you with e-mail marketing tools that wouldn’t have to worry about connecting to other third-party platforms in order to make it work.
Aside from that, Kajabi also has an affiliate marketing function that lets you assign certain members of your group as affiliates who can help in promoting your site on your behalf. Alongside paying them the commission rate, you may also track their performance to see the extent to which they are contributing to boosting your conversion and click rates. Travis Kajabi
Pipeline Builder
Another of Kajabi’s notable features are the Pipeline Builder, where you are able to design specialized marketing funnels without a lot of difficulties. While other platforms offer similar features that require more time and effort, the Pipeline Builder is designed to be quick and simple that even beginners can benefit from it. This feature is stunning and lets you select from a variety of pre-designed funnel designs or pipeline blueprints. They include:
- Freebies – to be used whenever you’d like to provide the freebie to lead magnet to grow your database.
- Sales Page OVO – to use any time you wish to persuade your audience to buy your product through an online sales page
- Product Launch OVO is a great option for any time you’re launching a course or other product
- Zoom Webinar OVO is a great option for occasions when you need to advertise your products through web training seminars
- Free Book OVO – for any time you wish to showcase your content an online book for free download.
- Coaching Campaign OVO is for when you’re trying to promote your courses by means of an array of coaching sessions
- Blank plan – to use whenever you want to build the sales funnel you want from beginning
After you pick one of the blueprints for a pipeline Kajabi instantly creates pages and e-mails you will require to create an effective sales funnel. You can alter the way you wish your funnel to look to your customers. You can even alter the look of your landing and checkout pages, for example you can change the theme to something different – there is a library full of 40+ templates for landing pages that you can select from.
Prices and Payment Methods
Kajabi lets you seamlessly integrate with payment gateways like Stripe and PayPal so that your member students are able to select one of them to pay for your classes. Stripe is the most popular payment option that accepts credit and debit card transactions and select e-wallet providers all over the world. PayPal is, on the other side, is an alternative for subscribers as well as multi-payment plans. There are no pressing fees for transactions on the part of Kajabi because all your earnings will be immediately transferred directly to the bank accounts of your choice.
In terms of the pricing, Kajabi offers customers a variety of pricing options to choose from. You can either charge your students for your services at different times (one-time or subscription and several payments) or hand them out for free. You can also choose to select if you’re going to charge a set amount for a single product or multiple items, and specify specific dates your members can access within a certain period of time. You also get to generate coupons that will further encourage your customers to purchase the products you offer. Travis Kajabi
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Integration with Third-Party Services
Kajabi may have a plethora of built-in features to help you develop and promote your courses, but you also can connect to third-party apps for more functions. Kajabi currently has the integration of ten natively-built integrations, such as the popular analytics provider Google Analytics and app automation service Zapier. Zapier comes in very handy as it helps establish connections with hundreds of other third-party applications and tools, ranging including e-commerce and user experience.
Customer Support and Training Resources
In terms of customer support, Kajabi has a bigger advantage over its competitors because it is one of the few platforms for creating courses which provide 24/7 live chat support. In contrast to other similar platforms, Kajabi’s customer support team is always available to assist you if you’re struggling to create a course or page among other crucial issues, anytime and anywhere. It’s crucial to note that this 24/7 service is only available to instructors who are subscribed to the Growth plan upwards – for Basic users, live chat is available at certain times and times during the day. The approach of Kajabi’s customer support has been highly praised by many who use it to develop relevant educational content. Travis Kajabi
For tools for training, Kajabi gives the user a range of access to access resources that you can master and then become proficient with. Kajabi Hero University Kajabi Hero University is packed with tutorials, classes and educational content specifically designed for educators and edupreneurs who want to gain traction or boost their standing in the world of course design. You’re also invited to daily Q+A educational webinars with leading experts from different disciplines as guest speakers, and, if you’re looking for other information and tips assistance, the help section is available to help you in the right direction. In addition to the platform’s Hero University, there is also a Kajabi Hero Rewards program, where course creators get rewarded with tons of sweet perks as they meet their targets.
What else is missing in Kajabi?
Kajabi could be an excellent all-in-one solution to create and market your course content however, we must take care of a few essential things that aren’t being addressed. Most of them would have been very useful to enhance the user experience. These are some of the things that we wish would be added to Kajabi’s system in the near future:
- Built-in tools to issue certificates and other credentials. While some provide this service instructors who utilize Kajabi often will still need to connect to third-party software which specialize in issuance of certificates, such as Accredible.
- More diversity in question types. While we appreciate the way that the platform handles assessments within the course, we would like that the absence of question type options – plus randomization of said types and their randomization to be resolved as quickly as possible.
- Other payment options. At the time of writing only transactions made through Stripe as well as PayPal will be accepted. Not only that, but we aren’t sure if there are limitations also.
- An API key that is public. This could have been helpful for creating custom integrations for example, having your students who have subscribed to your service login using a single sign-in feature with other applications.
Alternatives to Kajabi
Kajabi may have essentially most of the features any aspiring edupreneur could ever dream of. But due to its high price plan, and the lack in features it may turn some people off. If you’re looking for alternatives with commonalities to Kajabi regarding performance and reliability, we’ve listed some worthy competitors you might be considering when making your choice. Travis Kajabi
- New Zenler is an online course platform that provides all-in-one services that are similar to Kajabi. The only distinction is in the cost – starting at only $67/month You can design unlimited courses and advertise to your audience of choice without worrying about spending a dime!
- Podia doesn’t just claim to be a creator-friendly platform. It’s also extremely simple to use, and much more user-friendly than even Kajabi! While you get to utilize marketing tools It’s a lot lighter than other. But considering the very budget-friendly cost it’s easy to imagine the ways Podia can appeal to individuals who are just starting out in the business.
- While Kajabi isn’t a reputable platform and lacks more advanced features for quizzes, Thinkific makes up for them. With its affordable price, it sure does offer higher-end features than the other, and this includes live lessons and a built-in app integrations store.
- Teachable is like Thinkific in the manner it operates. However, it is important to understand how Teachable is able to incorporate additional payment options, as it can support Google Pay and Apple Pay two gateways that Kajabi does not have. You can also avail one-on-one coaching as well as other essential features.
Conclusion
All in all, Kajabi successfully knocks it out of the park by having nearly all the features that most edupreneurs can utilize. It does provide all the features you need to be able to create a professional-looking web pages to the fantastic integrated marketing suite, which includes the addition of simple plans for sales funnels, as well as effective email marketing tools.
There are a few tools missing like the issue of certificates in particular. Also, with its high price tag, it may not be the best choice among the budget-conscious. But we do understand that, while Kajabi does well in being an all-in-one solution for creating courses but it’s not without limitations. It doesn’t hinder it, however, from being a favorite among experienced creators and businesses!
If you’re looking to find an LMS that can provide everything you require on one platform, Kajabi is something you ought to seriously think about.
FAQ Travis Kajabi
What is the meaning of Kajabi translate to?
The word “Kajabi” derives from the word “Kajabi,” which is of Islamic or Arabic origin that means “to take flight.”
Can I sell physical products on Kajabi?
Yes! In addition to the normal programs, you can sell physical products on Kajabi. It is possible to connect with Shopify to set up a fully functioning E-commerce store using Kajabi!
In terms of e-mail marketing Is it possible that Kajabi could be able to replace MailChimp?
Because Kajabi already comes with e-mail marketing tools built into the platform, it’s logical that it’s sufficient to take over third-party apps like MailChimp. If you do intend to make use of this feature, Kajabi still allows you to integrate with it and other apps as well.
Is Kajabi mobile-friendly?
Yes! Kajabi even offers a mobile app to ensure that you and the members who have subscribed have access to all course materials even when traveling. Travis Kajabi
