Many learning management system (LMS) platforms have various important features can be utilized whenever you create meaningful content. While there may be plenty of sites that let you utilize advanced marketing tools to market your courses to your intended audience, some might not offer all of these features. And while some offer easy-to-use tools to build courses, there’ll also be few that may offer editing features that are so complicated that it turns off its users.
Within the sea of online course platforms There are some which offer more than just the basic editing interface but also an array of marketing and sales functions. And on top of that they provide you with nearly everything you could think of, from 24/7 help and training materials to top-quality analytics. All-in-one platforms for courses allow you to go beyond the limits of your abilities, and one of those that offer it effortlessly is Kajabi.
At a Glance How do you define Kajabi? What Is Kajabi Good For
Kajabi is an internet-based platform which allows you to create and sell your content to your audience of students. The company is advertised as an all-in-one solution and platform for edupreneurs, Kajabi offers edupren all walks of life with optimized and necessary features that will not just create a professional website for your courses , but also allow them to grow to greater heights. Kajabi has been critically acclaimed and considered to be one of the best online course platforms, gaining an overwhelming rating with a score of 4.6 out of five on Trustpilot.
What is it that makes Kajabi so popular and well-received by its users? Well, there are quite numerous reasons that make the platform extremely convenient for all to utilize. It’s first and foremost the ease of use. From course creation all the way to marketing and sales the majority of Kajabi’s features are designed to be easily digestible for people who are just getting started in the world of e-learning. The majority of them are advanced, giving administrating instructors an advantage over others. Lastly this allows students like you to run and create a course-making business without the need to look elsewhere if anything else is missing. Kajabi has all the available equipment that one could need in order to live up its ‘one stop shop label.
What Does It Let You Do?
There are a variety of options that Kajabi allows you to do as an all-in-one e-course solution. We’ve put together a list in bullet points of the key characteristics that you might want to be aware of in the event you’re considering the option. In essence, Kajabi allows you:
- Create interactive and engaging courses using a variety of customizing tools such as media files, templates that you can choose depending on your preferences;
- Create a professional website that can house your course contents and other products along with blogs to keep your students updated on what else is new;
- Effectively utilize the landing page, checkout pages and other ways to improve your earnings, expand your reach beyond the limits and increase conversion rates;
- Decide how you would like to bill your courses and other services to your students – whether it’s a one-time payment or a monthly subscription;
- Design and build effective sales funnels without any difficulties by making use of funnel blueprints and templates;
- Make use of its internal marketing and analytics suite that includes email marketing as well as CRM and automation tools;
- Set up and manage your affiliate links; and
- Explore a wide variety of community, customer service, and training resources in conjunction with Kajabi University.
Big Names That Have Used Kajabi
Kajabi is used and trusted by more than 16,000 organizations and famous personalities. It’s the go-to choice for some of the well-known names that are from various sectors, like the expert in online marketing Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard, fitness expert entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi hosts thousands on thousands of courses that are used and explored by more than 35 million students all over the world. At the time of writing, Kajabi is generating more than $650million in sales since it was founded in 2010.
Kajabi’s Pricing Strategies
The three pricing options that Kajabi offers are quite different than other online course creation services in that they’re much more expensive. With monthly costs that begin at as low as $119 it’s no wonder why this might be an issue for those who like to give the service a shot. But considering the huge amount of features that are included within each plan, the pricing is reasonable.
Kajabi’s pricing plans begin at the Basic plan that costs $149 per month, or $119/month if billed annually. In this plan, you get to create three products, garner up to 1,000 active customers, and create websites that you are able to create with the tools offered by Kajabi’s platform. Additionally, you get unlimited landing webpages, unlimitted marketing emails as well as unlimited access to useful resources, such as one-on-one customer service and Kajabi University.
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Apart from basic plans, there’s the Growth plan which is the platform’s most popular offer at $199 a month or $159/month if you pay annually, as well as the Pro plan for $399 per month or $319/month yearly that is loaded with every feature you could ask for when it comes to designing and selling your course. Kajabi is currently not offering any free plans. But a 14-day free trial is available for all three plans. A trial extension that runs as long as 30 days available on selected blogs. So if you want to test the waters and determine if Kajabi is the best choice for you, the limited trial offer is the best option.
Kajabi: The Good and the Bad
The Pros – What We Like About Kajabi
- The integrated marketing suite. Kajabi’s in-house marketing suite of tools, which includes e-mail marketing and automation, are specifically designed to be optimized for businessuse, and you won’t need to integrate with any other third-party service for this!
- The sales funnel software. Another of the platforms most-loved selling points is the Sales Pipeline Builder lets you make use of tested and understandable blueprint templates – no need to overcomplicate yourself!
- The ability to customize without limitations. From creating professional-looking course websites down to the custom name, Kajabi lets you customize to your heart’s content – and even create your own brand from scratch.
- The simple and intuitive site as well as course editor. Making content with the site and the course builders hasn’t been this easy and swift, and it takes less time and effort to get everything done.
- Unlimited integrations are endless. Apart from native integrations to the ten marketing, e-commerce and analytics solutions, connecting to the app Zapier allows you to explore and choose from more than a thousand non-native platforms to increase effectiveness.
- Making lasting connections with fellow instructors and students. Kajabi’s Community feature allows you to engage with the students who are enrolled in any of your courses. It also lets you connect, network, and celebrate with a multitude of teachers in the same shoes as you.
The Cons – What We Do Not Like
- The pricing plans are hefty. Kajabi’s three pricing plans are greater than the typical monthly prices that other providers offer. There’s no free option available as well.
- There are no built-in tools for issuance of certificates. You might need to connect to a third party certificate app if you plan to make custom-designed certificates that are of different types.
- Insufficient tools for instructor-student engagement. We don’t appreciate the lack of certain features, like appropriate discussion forums as well as the ability to randomly assign the assignments or quizzes. What Is Kajabi Good For
An Overview of the Kajabi Features
User-Friendliness and Experience
One thing we love one thing we like about Kajabi is the shockingly easy user experience. First, the majority of the users interface (UI) is well-organized. If you look at the dashboard menu, you may notice that all features are arranged into five main sections: Website Products, Sales, Marketing and People. The design of the menu leaves no space for confusion, as certain elements that are associated with the specific section can be collapsed. The UI layout is very consistent and reflects Kajabi’s “all-in-one” brand name. You can create an online landing page, change your course, and even interact with your fellow instructors on the same site.
There is a search assistant tool that can be useful anytime you’re looking for something that may be hard to find. The Kajabi Assistant is located at the top part of the dashboard in the shape of a search bar and allows you to search for specific tools and products within the site by entering the keywords. As mentioned previously that both the Kajabi website builder and course builder sections are drag-and-drop and make the process much easier without the need to know how to navigate the site. Kajabi has a smoother learning curve compared to a couple of its contemporaries. It also supports multiple languages other that English if you wish to expose your content to broader viewers.
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Course Design and Engagement
Product Blueprints
If you take a look at Kajabi’s courses creation function, you may be able to see a collection of course or product templates or, as the platform calls it blueprints. Each blueprint for a product differs in terms of structure and design and can be easily modified to suit the needs of instructors.
Included among the listed blueprints are Mini Courses and Online Courses, and Drip Courses. Mini Courses are short-form , quick courses that are usually created as a way to build brand recognition, while online Courses are full-version types that have a complete structure of content created to offer the “world-class” learning experience. Drip courses, on the other hand, are programs that are scheduled for a set series of days or weeks. Also known as Evergreen Training courses, it’s an efficient method to distribute your content if you and your students are busy working on other projects.
Kajabi may be known by many as a well-known premium course maker. Apart from kinds of courses offered, the blueprints let you create a membership space for your members to enjoy exclusive content and a coaching session lasting 12 weeks. The template is also blank which allows you to design a course or product from scratch!
Categories Posts, Categories, and Content Uploads
When you explore the course builder you will notice the outline of the sections and lessons that were automatically added if you choose any of the course blueprints. In Kajabi’s instance, these sections and lessons are called groups and posts and vice versa. Posts are where you insert various types of content like text, videos and images, whereas the categories function as folders for the posts that are stored.
You may also incorporate subcategories of posts under a category if you want to structure your content flexibly. You can move and rearrange the outline. Kajabi accepts a wide variety of media and text files to be added to your posts. These include MP4 and MOV files, WAV and MP3 files PDFs and Word documents. You can upload any of them through your computer’s folders or through file-sharing cloud platforms such as Google Drive and Dropbox. You can also duplicate and paste URLs for your videos into your posts!
As with a handful of other platform for making courses, Kajabi allows you to use the feature of bulk uploads. Like the name implies, you can add all the files you have uploaded to your course in the same tab. This one is handy especially when you’re performing other tasks.
Course Player Templates
Kajabi provides a selection of more than 10 themes for course players. In contrast to other LMS platforms that only allow you to be offered the choice of only one of three theme options, Kajabi lets you have the freedom to choose several themes to suit different products. Similar to the course outline builder, it’s relatively easy to customize any theme to match your preferences. It is possible to incorporate specifics that represent your brand like your logo, images, and font design into the course player to add a a personal touch. What Is Kajabi Good For
Questions and student interactions
Kajabi includes a quiz function called Assessments. It allows you to design and create assignments and quizzes and add them as part of your curriculum. Assessments can be a great way to determine the extent to which your students gained from the curriculum you’ve given them. With the assessment option, you are able to choose between the three primary question types: multiple-choice, multi-selection, or paragraph-style. You can even set an acceptable score to encourage your students to be more engaged with your content more.
Aside from that in addition, the LMS site has also been able to make strides in providing spaces for teachers and students to connect. Through the Community feature, your students are able to participate and leave comments on any of your courses through their dashboards. You can also write your blog posts to discuss with the rest of them your previous lessons and also your future content. The community feature is available either as a stand-alone item or as a an element of membership space.
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Website Design and Customizability
Why share your course contents on your website’s domain as well as WordPress website when Kajabi offers the platform and tools you need to make one within the platform? Kajabi offers unlimited web hosting across the three pricing plans. The best part is that you’re assured of instant security and safety with the automatic SSL certification as well as a team to help maintain your website.
You’re also given the liberty to modify your domain as well as choose from a range of unique, professional themes that you can personalize to your heart’s content! The possibilities don’t end there: If you’re an expert edupreneur and have signed up to the Growth plan and higher, you get to import custom-made themes built to meet your ever-growing needs and also remove any Kajabi branding and replace that with your custom-designed theme!
Page Builder
Like the course builder we’ve mentioned previously, Kajabi’s page builders lets you modify any of the available themes on the website using a variety of user-friendly and intuitive editing tools. If you continue to explore, you will be greeted with sets of blocks that can be customized and sections. They’re essentially like post categories, and categories that we’ve discussed when we discussed how to build courses. Blocks are the elements that make up the content of the website which includes media files, text or clickable icons. Sections on the other hand are formed by a variety of well-arranged blocks.
There are over 40 pre-designed sections templates that can be picked from the dashboard of the page builder. We’re all hooked to our phones and tiny tablets nowadays it is logical for Kajabi to have your website automatically adapt to a mobile layout. You can go an extra mile by picking which site element you wish for your members to see. With all the tools you need to create your website how you would like it to appear, Kajabi’s page builder is not only super flexible but also easy to manage.
Blogging and Other Useful Website Features
Other LMS platforms may not provide this, but Kajabi lets you create sections of your website dedicated to your blog where you can post updates and thoughts on your course content. If you want to make the most out of your Kajabi-made site this service offers you an area where you can publish your content without restriction. Start by creating your blog posts by creating one using Text Editor. You can include SEO elements if you’d like to reach a larger audience, group your posts into different categories, and even alter the way you want your entire blog section to appear.
Kajabi’s built-in blogging capabilities may not be as on the same level as WordPress or Blogspot however, it does have enough tools to make it manageable. In addition, you can create podcasts that you can promote on your website. You may upload recordings of your podcast that will be hosted on the website and then distributed to major podcasting platforms, such as Apple Podcasts and Spotify. When uploading an episode of your podcast, you have two choices: publish it as a public podcast free of charge or create an exclusive private podcast which only your subscribers have access to. What Is Kajabi Good For
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Marketing and Sales
One of the reasons that make Kajabi so popular with edupreneurs is its array of marketing and sales tools that are supremely easy and straightforward to even non- marketing experts to make use of!
Email Marketing and Affiliate Marketing
A huge draw among the masses, Kajabi’s built-in E-mail marketing functions allow users to send out e-mails about your course and websites to your members who are subscribed students within the comforts of the platform. But you may be surprised by the fact that it goes beyond sending e-mails. With the help from Kajabi Automations, you get to build automated sequences of e-mails initiated by different types of user actions. For example, when a student is successfully logged in to one of your classes after checking out, a welcome message will be sent automatically directly to the student’s inbox. If another underperforms the course, an upsell will be sent to suggest improvement What Is Kajabi Good For
You can create as many e-mails to your campaigns as you wish and schedule each one in accordance with your preferences. You can even select the members you want to receive those messages. The management of e-mails has never been so complete and easy to manage. Unlike other LMS sites, Kajabi already provides you with e-mail marketing tools that will not require integrating with other third-party platforms to make things work.
Aside from that, Kajabi also has an affiliate marketing function which allows you to designate certain members of your group as affiliates to help in promoting your site on behalf of you. Alongside paying them the commission rate, you may also track their performance to gauge how they can contribute to increasing your conversion and click rates. What Is Kajabi Good For
Pipeline Builder
Another of Kajabi’s standouts can be the Pipeline Builder, where you are able to design specialized marketing funnels that do not have any overly complicated difficulties. While other platforms offer similar features that require much more time and effort however, Pipeline Builder is a breeze to use. Pipeline Builder is designed to be quick and simple that even the uninitiated are able to make the most of it. This amazing feature lets you select from a variety of pre-designed funnel blueprints or templates for pipelines. They include:
- Freebie – for whenever you’d like to offer a freebie as a lead magnet to build your email list
- Sales Page OVO – for when you need to convince your target customers to purchase your product through a sales page
- Product Launch OVO – to use any time you’re launching a course or another product
- Zoom Webinar OVO is a great option for any time you wish to promote your business through web-based training seminars
- Free Book OVO is a great resource for anytime you’d like to promote your content with the free digital book that you can download
- Coaching Campaign OVO – for whenever you’re promoting your courses by means of the use of coaching sessions
- Blank design – for when you’re looking to create your sales funnel from the starting
After you pick one of the pipeline blueprints Kajabi instantly creates pages and e-mails you will have to put together to make an efficient sales funnel. You may customize however you want your pipeline to look to your customers. You could even alter the look of your checkout and landing pages, for example, to a different one – there is a library full of 40+ templates for landing pages that you can select from.
Optional Payment Options and Price
Kajabi lets you integrate seamlessly with the payment gateway platforms Stripe and PayPal so that your students can get to choose between the two to pay for your courses. Stripe is the common payment option that allows credit and debit card transactions and various e-wallet companies across the world. PayPal is, on the other hand, is available as an option for subscriptions as well as multi-payment plans. There are no pressing transaction fees on Kajabi’s part since all the money you earn are instantly transferred directly to the bank accounts of your choice.
In terms of price options for Kajabi, it provides you a wide range of pricing options. You can choose to make your student pay for services at various dates (one-time, subscription, and several payments) or distribute them to them for free. You even have the chance to select if you’re going to charge a specific amount for a specific product or multiple products, as well as establish specific dates for your customers can access within a given period of time. You also get to generate coupons to encourage your target audience to buy all of your products. What Is Kajabi Good For
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Integrations to Third-Party Services
Kajabi may have a plethora of built-in tools to make and market your courses, but you also have the option to connect to third-party applications to provide an additional boost of functions. The platform currently supports the integration of ten natively-built integrations, such as the well-known analytics service Google Analytics and app automation service Zapier. Zapier can be extremely helpful since it allows you to establish connections to hundreds of tools and third-party apps including e-commerce and user experience.
Training and Customer Support Resources
In terms of customer support, Kajabi has a bigger advantage over other platforms because it is one of the only course creation platforms with live chat available 24/7 assistance. Contrary to similar services that offer customer support, Kajabi’s team is always available to help you whenever you encounter difficulties creating pages or courses, among other crucial issues, anytime and wherever. It’s crucial to mention that this 24-hour feature is available for instructors that are on the Growth plan upwards – for basic users live chat support is scheduled at certain times and days on weekdays. However, Kajabi’s method of customer service has been praised by those who utilize it to design meaningful course content. What Is Kajabi Good For
In terms of tools for training, Kajabi gives you a variety of ways to use resources to learn and get used to. Kajabi Hero University Kajabi Hero University is packed with courses, tutorials and educational content specifically geared towards teachers and edupreneurs who want to get started or increase their position in the field of course development. There are also daily Q+A educational webinars with leading experts from different disciplines as guest speakers, and If you’re in search of more information and tips assistance, the help section will be there to help you on your way. Alongside Kajabi’s Hero University, there is also a Kajabi Hero Rewards program in which course creators are rewarded with tons of sweet perks as they reach their goals.
What Else is Missing in Kajabi?
Kajabi could be an excellent all-in-one tool to design and market your course content, but we have to take care of a few essential things that aren’t being addressed. A majority of them could have been extremely helpful to enhance the user experience. Below are the items that we wish would be added to Kajabi’s system in the near future:
- Built-in tools that issue certificates and other credentials. Although some of them offer this option, instructors who use Kajabi frequently will require a connection to third-party software which specialize in issuance of certificates, like Accredible.
- More diversity in question types. While we are pleased with the platform’s handling of assessments within courses, we’d like for the lack of options for question types and the randomization of those types that is addressed as soon as possible.
- Additional payment options. As of the moment there are only two options for transactions: Stripe and PayPal will be accepted. Not only that, we aren’t sure if there are certain limits as well.
- An API key that is public. This could be useful for custom integrations, such as letting your subscribed students log in with the single sign-in feature with other apps.
Alternatives to Kajabi
Kajabi could have the majority of the features that an aspiring Edupreneur could dream of. But with the steep price plan and a certain lack in features it may cause some to be turned off. If you’re looking for alternatives that share commonalities with Kajabi regarding performance and reliability we’ve listed a few worthy alternatives that you might think about when making your choice. What Is Kajabi Good For
- New Zenler is an online course platform that provides all-in one services similar to Kajabi. The only major distinction is in the cost that starts at $67/month You are able to create unlimited courses and market your course to the right audience without worrying about breaking the bank!
- Podia isn’t just claiming to be creator-friendly. It’s also extremely easy to use, far easier than Kajabi! Although you can utilize marketing tools It’s a lot lighter than other. With the extremely affordable cost, we can imagine the ways Podia can appeal to individuals who are just starting out in the business.
- While Kajabi does not have credentials or more advanced features for quizzes, Thinkific makes up for the shortcomings. With a price that is affordable for beginners It certainly has higher-end features than the other has which includes live lesson courses and an integrated app integration store.
- Teachable is similar to Thinkific in terms of how it operates. But, we need to appreciate how Teachable is able to incorporate additional payment options, as it accepts Google Pay and Apple Pay two gateways that Kajabi is not able to offer. It also lets you utilize one-on-one training and other key features.
Conclusion
In the end, Kajabi successfully knocks it out of the park by having nearly all the features that most edupreneurs can utilize. It sure does offer the essentials anyone must need to be able to design a professional website , to the impressive integrated marketing suite that includes the addition of simple plans for sales funnels, as well as effective email marketing tools.
There could be some instruments that aren’t there, such as the issuance of certificates in particular. With a high cost, it may not be the best choice among the budget-conscious. But we do understand that, while Kajabi does very well as an all-in-one solution for creating courses but it’s not without limitations. However, that doesn’t stop it but it is an extremely popular choice for established entrepreneurs and creators!
If you’re still searching to find an LMS that can provide everything you need in one platform, Kajabi is something you must seriously look into.
FAQ What Is Kajabi Good For
What is the meaning of Kajabi mean?
The term “Kajabi” originates from a word of Islamic as well as Arabic origin, which translates to “to take flight.”
Can I sell physical goods on Kajabi?
Yes! Aside from the usual classes, you can also sell physical products on Kajabi. It is possible to integrate with Shopify to create a fully-functioning E-commerce store using the platform!
Regarding marketing via e-mail Is it possible that Kajabi could be able to replace MailChimp?
Because Kajabi already comes with the tools for marketing via email built into the platform, it makes sense that it’s adequate to replace third-party applications such as MailChimp. However, if you do wish to utilize it, Kajabi still allows you to integrate it with other applications too.
Is Kajabi mobile-friendly?
Yes! Kajabi also has an app for mobile devices to ensure that you and your subscribers can access your entire course materials even when in the move. What Is Kajabi Good For
