Many learning management system (LMS) platforms offer various important features you can utilize whenever you create meaningful content. Although there are plenty of websites that allow you to utilize advanced marketing tools to advertise the courses you offer to your target audience, some might not offer all of these features. Although some sites provide simple-to-use course-building tools, there will be a few that provide editing options so complicated that it turns off its users.
In the sea of e-course platforms There are some that provide more than a simple editing interface, but also a plethora of marketing and sales functions. Additionally they offer almost everything you could think of such as 24/7 assistance and training resources to top-notch analytics. All-in-one courses let you discover the world beyond your boundaries One of them that provide it is Kajabi.
A Quick Look Kajabi: What exactly is Kajabi? Kajabi Erika
Kajabi can be described as an online service that lets you develop and market your course content to your customers. The company is advertised as an all-in-one solution that provides entrepreneurs from all walks of life with optimized and essential features needed to not just create a professional website for your courses , but also allow them to grow to greater heights. Kajabi has been praised by the media and considered to be one of the most effective online course platforms, gaining an overwhelming score with a score of 4.6 out of 5 on Trustpilot.
What is it that makes Kajabi so popular and well-received by its users? Well, there are quite many aspects that make this platform extremely convenient for all to use. Firstly, it’s the extreme user-friendliness. From course creation all the way to marketing and sales, nearly all of the Kajabi features are designed to be easily digestible for people who are new in the e-course world. Most of them are also advanced, giving administrating instructors the added edge over other instructors. Additionally it allows budding entrepreneurs like you to run and create an online course without the need to look to another place if something else is missing. Kajabi offers all the tools anyone may need, living up the ‘one-stop-shop’ moniker.
What Does It Let You Do?
There are many kinds of ways that Kajabi lets you create an all-in-one e-learning solution. We’ve put together a list in bullets of the key attributes that you ought to be aware of when you’re thinking about it. Simply put, Kajabi lets you:
- Create engaging and interactive courses using a variety of customizable tools such as media files, templates that you can choose depending on your preferences;
- Create a visually appealing website to present your course content and products and a blog where you can keep your students updated on the latest developments;
- Effectively utilize websites, landing pages and checkout sites and other viable methods to boost the profits you earn, extend your reach beyond the limits and increase conversion rates;
- Select the method you want to invoice your courses and other products to your students – whether it’s a one-time fee or a monthly subscription
- Build effective sales funnels without any difficulties by making use of funnel blueprints and templates;
- Use its own marketing and analytics software with e-mail marketing, CRM, and automated tools.
- Set up and manage your affiliate links, and
- Explore an array of customer service, community, and training resources in conjunction with the Kajabi University feature.
Big Names That Have Used Kajabi
Kajabi is used and trusted by more than 16,000 organizations and celebrities. It’s the choice of several well-known personalities that are from various sectors, including online marketing expert Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard, fitness expert entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi is the home of thousands on thousands of courses accessed and explored by over 35 million students from across the globe. In the last the time this article was written, Kajabi is generating more than $650million in revenue since its inception in 2010.
Kajabi’s Pricing Strategies
The three pricing options that Kajabi offers are quite different from other online course creation services in that they’re more costly. With monthly rates that start as low as $119, it’s no wonder why this can impede some people who might want to give Kajabi a go. With the abundance of essential features already packed into every plan, the price is logically reasonable.
Kajabi’s pricing plans start at the Basic plan, which costs $149 per month or $119/mo when billed annually. In this plan, you can create three products, garner up to 1,000 active customers, and design your own website you can create with the tools offered by Kajabi’s platform. Additionally, you get unlimited landing websites, indefinite marketing e-mails, and unlimited access to helpful resources, including one-on-one customer support and Kajabi University.
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Apart from the Basic plan, there is the Growth plan which is Kajabi’s most popular plan with a monthly cost of $199 or $159/mo if paid annually, and the Pro plan at $399 monthly or $319/month annually that is loaded with all the features you’d want when it comes to designing and selling your course. Kajabi is currently not offering any free plans. There is however a fourteen-day free trial is available for each of the three plans. An extended trial that lasts up to 30 days is also available on certain blogs, so if you want to test the waters to determine if Kajabi is the right choice for you, the limited trial period is the ideal option.
Kajabi: The Good and the Bad
The Pros – What We Like About Kajabi
- The built-in marketing suite. Kajabi’s own marketing suite of tools, including email marketing and automation are specifically designed to be designed for businesses, so it isn’t necessary to integrate with any other third-party service for that!
- The software that creates sales funnels. Another of the most popular features on the platform, the sales Pipeline Builder lets you make use of well-tested and understandable blueprint templates – no need to be overly complicated!
- Unlimited customization. From creating professional-looking course websites all the way to the custom website, Kajabi lets you customize to your hearts content and even create your own brand from the ground up.
- The easy and intuitive website and course editors. Making content using the site and the course creator software was never so easy and quick, as it requires less effort and time to get everything done.
- Unlimited integrations are endless. Aside from native integrations with the ten marketing, e-commerce and analytics services, connection to the app Zapier allows you to look and select among more than a thousand non-native platforms for better effectiveness.
- Making lasting connections with students and fellow instructors. Kajabi’s community feature lets you engage with the students who are enrolled in your classes. It also lets you make connections, network and share your joy with hundreds of teachers in the same shoes as you.
The Cons – What We Don’t Like
- The pricing plans are hefty. The three plans offered by Kajabi are higher than the average monthly rate that other providers offer. There’s not a free option as well.
- No built-in tools to issue certificates. You might need to connect to a third party certificate software if you want to make custom-designed certificates that are of different types.
- Insufficient tools for instructor-student engagement. We aren’t happy with the absence of certain tools, such as adequate discussion forums, as well as the ability to randomly distribute tests or assignments. Kajabi Erika
The Review of Kajabi’s features
Easy of Use and Experience
One thing we like about Kajabi is the surprisingly easy user experience. First, the majority of the User Interface (UI) is well-organized. If you check the dashboard menu, you will notice that all features are arranged into five main sections: Website Products, Sales Marketing, and People. The design of the menu leaves no space for confusion, as certain features that are related to a specified section are collapsible. The UI layout is very consistent, reflecting Kajabi’s ‘all-in-one’ hallmark. You can create a landing page, modify your course and engage with other instructors through one website.
The search assistant is a tool that is useful when you need to search for something that may be hard to find. The Kajabi Assistant can be found in the top of the dashboard in the form that of a bar for searching, and it lets you look for specific tools and products on the site by entering the search terms. As mentioned previously the website builder and course builder sections can be dragged and dropped which makes the process easier without needing to learn how to navigate it. Kajabi is more user-friendly and has a less arduous learning curve compared to a couple of its contemporaries. It is also compatible with other languages that English for those who want to share your content with broader viewers.
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Course Creation and Engagement
Product Blueprints
If you take a look at Kajabi’s courses creation function, you may soon encounter a list of templates for courses or products, or what the platform calls them blueprints. Each of the product blueprints varies in structure and type and can be customized to suit the needs of instructors.
Included among the listed blueprints are Mini Courses as well as Online Courses and Drip Courses. Mini Courses are quick-form courses that are usually created as a way to build brand recognition, while online Courses are full-version versions with a complete content structure created to offer an “world-class” learning experience. Drip courses, on other hand, are courses that are scheduled over a set series of weeks or days. Also known as Evergreen Training courses, it’s a much more convenient way to share your content if you or your students are busy working on other projects.
Kajabi is known to many as a popular premium course-maker. However, in addition to the kinds of courses offered, the blueprints allow you to make a membership site where your customers can enjoy exclusive content and a coach session that spans 12 weeks. You can also download a blank template where you can create an entire course or product completely from the ground up!
Categories, Posts, and Content Uploads
When you explore the course builder, you’ll see the outline of the sections and lessons that were automatically included when you select any of the course blueprints. In the case of Kajabi, these sections and lessons are called post categories as well as category, and vice versa. Posts are where you put in different types of content, like text, videos and images, whereas the categories function as folders for the posts that are kept.
You can also include subcategories for posts in the same category, if you wish to structure your content flexibly. You can alter the outline by dragging it around. Kajabi accepts a wide variety of media and text files to include in your posts, including MOV and MP4 files, WAV and MP3 files PDFs, and even Word documents. Upload any of them through your computer’s folders or through file-sharing cloud platforms like Google Drive and Dropbox. You can add existing URLs of your videos to your blog posts!
Like several other platform for making courses, Kajabi allows you to use the bulk upload feature. As the name suggests, you can add all the files you have uploaded to your course in one page. This one is handy particularly if you’re working on other things.
Course Player Templates
Kajabi provides a selection of 10+ course player themes. In contrast to other LMS platforms, where you’re given the option to choose the theme you want to use, Kajabi lets you have the freedom to choose different themes for different products. Like the outline creator, it’s easy to customize any of the themes to suit your personal style. You can also incorporate elements of your brand, such as the logo images, fonts, and design into your course player in order to give it a your own personal style. Kajabi Erika
Quizzes and Student Interactions
Kajabi has a quiz feature called Assessments that allows you to make quizzes and assignments and then add them to the course of your class. Assessments are a helpful method of determining the extent to which your students gained from the lessons you’ve provided them. Through the assessment feature, you get to choose between the three primary types of questions: multiple-choice multi-selection, or paragraph-style. You can even create an acceptable score to encourage your students to engage with your material more.
Apart from that in addition, it is also important to note that the LMS website has made strides in providing spaces for teachers and students to interact. With the Community feature, your students are able to participate and leave comments on any of your courses through their dashboards. You can even write in your blog posts for discussion with the rest of them your lessons from the past and your upcoming content. The community feature is offered either as a standalone product or as part of your membership space.
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Website Design and Customization
Why share your course contents with your domain name as well as WordPress website when Kajabi provides the platform and the tools to make one within the platform? Kajabi offers unlimited web hosting on three plans of pricing. The best part is that you’re guaranteed instant security and security through the automatic SSL certification and a team to help maintain your site.
Additionally, you have the freedom to customize your domain, and also pick from a variety of premium, unique themes that you can personalize to your hearts content! The possibilities don’t end there: if you’re an expert edupreneur and signed to the Growth plan or higher you are able to download custom-designed themes designed to fit your ever-expanding needs and also eliminate the Kajabi logos and substitute that with your personal brand!
Page Builder
Similar to the course builder that we’ve discussed earlier, the page builder from Kajabi lets you modify any of the given website themes with a suite of easy-to-use and user-friendly editing tools. After further exploration, you will be greeted with customizable sets of blocks and sections. They’re basically like those categories as well as posts that we’ve discussed when we’ve talked about the course builder. Blocks are the elements that compose the content of the website including text, media files or clickable icons. Sections, on the other hand are made up of multiple well-arranged blocks.
There are over 40 preset sections templates that can be picked from the dashboard of the page builder. Since we’re all connected to our phones and tiny tablets it’s logical to use Kajabi to have your website automatically adjust to mobile-friendly layout. You can go an extra mile and select which site element you wish for your member learners to view. With all the tools you need to make your site look how you would like it to look the page builder from Kajabi is not only super flexible but also quick to handle.
Blogging and Other Web-based Features
Other LMS platforms may not provide this feature, but Kajabi lets you create sections of your website specifically for your blog. There, you can post comments and updates about your course’s content. If you’re looking to make the most of your Kajabi-made site, the service provides you an area where you can publish your content without restriction. Start by creating your blog posts by creating your own using the text editor. You may incorporate SEO elements if you want to have a wider reach or group your posts into different categories, and even customize how you want your entire blog section to look.
Kajabi’s built-in blogging capabilities may not be as up to par as WordPress or Blogspot, but it has enough tools to allow it to be managed. You can also create podcasts that you could promote on your site. You can upload the recordings of your podcasts to be hosted on your website and then distributed to major podcasting platforms, such as Apple Podcasts and Spotify. When you upload podcast episodes there are two options: either release it as a public podcast for free or make an exclusive private version that only your users are able to access. Kajabi Erika
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Marketing and Sales
Part of what makes Kajabi so popular among edupreneurs is its array of sales and marketing tools that are extremely convenient and simple enough even for those who aren’t marketing experts to utilize!
E-mail and Affiliate Marketing
A huge draw among the crowd, Kajabi’s built-in e-mail marketing function allows you to send e-mails about your course and website to your subscribed member students from the comfort of the platform. You might be surprised by the fact that it goes beyond just send e-mails. With the help of Kajabi Automations, you get to automate sequences of e-mails that are triggered by various user actions. For example, when a student successfully logs into one of your courses after the checkout process, a welcome email will be automatically delivered into their email inbox. If another underperforms, an upsell is sent to suggest an improvement Kajabi Erika
You can create as many emails to your campaign as you like and schedule each one in accordance with your preferences. You can even select which of your members gets to receive those messages. The management of e-mails has never been more extensive and yet simple to manage. Unlike other LMS websites, Kajabi already provides you with marketing tools for e-mails. You will not require connecting to other third-party platforms to make things work.
Aside from that, Kajabi also has an affiliate marketing feature which allows you to designate certain members of your group as affiliates who can help advertise your website on behalf of your company. Alongside paying them a commission it is also possible to track their performance to gauge how they can contribute to increasing your conversion and click rates. Kajabi Erika
Pipeline Builder
Another of Kajabi’s notable features can be the Pipeline Builder, where you are able to design specialized marketing funnels that do not have any overly complicated difficulties. While other platforms offer similar features, which require more effort and time, this Pipeline Builder is designed to be so quick and easy that even the uninitiated are able to make the most of it. This feature is stunning and lets you select from a variety of pre-designed funnel designs or pipeline blueprints. They include:
- Freebie – for whenever you’d like to offer the freebie to lead magnet to increase your database.
- Sales Page OVO is a great option any time you wish to persuade your audience to buy your product via a sales page
- Product Launch OVO – to use when you’re launching courses or any other product
- Zoom Webinar OVO is a great option for occasions when you need to advertise your business through web-based training seminars
- Free Book OVO is a great resource for anytime you’d like to promote your content with a free downloadable digital book
- Coaching Campaign OVO is for whenever you’re promoting your classes through a series of coaching sessions
- Blank design – for when you’d like to construct your sales funnel from the starting
When you choose from one of the blueprints for your pipeline Kajabi instantly creates pages and e-mails you will have to put together to make an effective sales funnel. You may customize however you want your pipeline to appear to your audience. You may even change the theme of your landing and checkout pages, for example you can change the theme to something different There is a library filled with 40+ page templates that you can choose from.
Prices and Payment Methods
Kajabi lets you integrate seamlessly with the payment gateway platforms Stripe and PayPal to ensure that your students are able to select one of them to pay for your course. Stripe is the common payment option that accepts credit and debit card transactions and various e-wallet companies across the world. PayPal however, on the contrary on the other hand, is an option for subscriptions and multi-payment plans. There are no pressing fees for transactions on the part of Kajabi, as all your earnings are immediately sent into your account at the banks.
When it comes to pricing options, Kajabi offers you a wide range to choose from. You can choose to charge your students for your services at different time frames (one-time subscription, one-time, or multiple payments) or hand them out for free. You also have the option to choose whether you’re planning to charge a specified price for a specific product or multiple items, and set specific dates that your students can access your products within a given period of time. You can also create coupons to further motivate your customers to purchase all of your products. Kajabi Erika
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Integration with Third-Party Services
Kajabi has a variety of built-in tools to create and market your courses, but you also have the option of connecting to third-party applications to provide an added boost in functionality. The platform currently supports ten native integrations, including the well-known analytics provider Google Analytics and app automation service Zapier. Zapier can be extremely helpful since it allows you to establish connections with hundreds more third-party apps and tools including e-commerce and user experience.
Training and Support for Customers
When it comes to customer support, Kajabi has a bigger advantage over other platforms because it is one of the only course creation platforms with live chat available 24/7 assistance. Unlike some similar services the Kajabi customer support team is always ready to assist you if you’re having difficulties in creating a course or page among other crucial issues, anytime and wherever. It’s crucial to mention that this 24-hour feature is available for instructors who are subscribed to the Growth plan and above – for Basic users Live chat is available for specific times and on certain days of the week. The approach of Kajabi’s customer service has been well-received by many of the instructors who use it to create relevant courses. Kajabi Erika
In terms of tools to train, Kajabi provides you a variety of ways to use resources to learn and get used to. The Kajabi Hero University is packed with tutorials, classes, and informative content especially targeted at educators and edupreneurs who want to jumpstart or improve their standing in the field of course development. Additionally, you can attend daily Q+A educational webinars with leading experts from different areas as guests. Additionally If you’re in search of more advice and tricks assistance, the help section is always there to guide you on your way. Alongside the platform’s Hero University, there is Kajabi’s Hero Rewards program, where course creators can earn numerous sweet rewards when they reach their targets.
What Else is Missing in Kajabi?
Kajabi could be an excellent all-in-one platform to develop and sell your course material, but we have to take care of a few essential things that aren’t being addressed. A majority of them could have been very useful to improve the experience. Here are the following things that we wish would be added to Kajabi’s system in the near future:
- Built-in tools to issue certificates and other credentials. While some provide this service, instructors who use Kajabi frequently will need to connect to third-party applications which specialize in issuance of certificates, like Accredible.
- More diversity in question types. While we may appreciate the way that the platform handles assessments within courses, we wish for the absence of question type options as well as randomization of these types and their randomization to be resolved as quickly as possible.
- Additional payment options. At the time of writing there are only two options for transactions: Stripe as well as PayPal are accepted. Not only that, we aren’t sure if there are certain limits also.
- An API key that is public. This would have been useful in making custom integrations, such as letting your subscribed students sign in using the single sign-in option with other applications.
Alternatives to Kajabi
Kajabi could have the majority of the features any aspiring edupreneur could ever dream of. However, due to the high cost plan and a certain lack in features it could turn some people off. If you’re looking for alternatives that share collective similarities in comparison to Kajabi in terms of reliability and performance we’ve listed a few worthy competitors you might think about in your decision. Kajabi Erika
- New Zenler is an online course platform that provides all-in-one solutions similar to Kajabi. The only significant difference is the cost – starting at only $67/month, you can create unlimited courses and advertise to your target audience without ever having to worry about spending a dime!
- Podia isn’t just claiming to be a creator-friendly platform. It’s also very easy to use, far easier than Kajabi! Although you can utilize marketing tools, it’s much lighter than the other. With the extremely affordable price range it’s easy to understand how Podia is a great choice for individuals who are just starting out in the business.
- While Kajabi isn’t a reputable platform and lacks sophisticated quiz functions, Thinkific makes up for these features. With a beginner-friendly price range and a wide range of features, it certainly offers higher-end features than the other has which includes live lesson courses and a built-in app integrations store.
- Teachable is similar to Thinkific in the way it operates. However, it is important to understand how the former can incorporate additional payment options, as it accepts Google Pay and Apple Pay, two gateway services Kajabi is not able to offer. It also lets you utilize one-on-one training and other key features.
Conclusion
In the end, Kajabi successfully knocks it out of the park for having nearly all the options that most entrepreneurs utilize. It certainly has the essentials anyone must need including the intuitive features needed to create a professional-looking web pages to the fantastic integrated marketing suite, which includes the addition of simple diagrams of sales funnels as well as efficient marketing tools for e-mails.
There could be some tools missing like the issuance of certificates specifically. Also, with its high price tag, it may not be the best choice for the budget-conscious. We do recognize that while Kajabi is well in being an all-in-one solution for course creation but it’s not without limits. However, that doesn’t stop it however, from becoming a favorite among experienced creators and businesses!
If you’re still looking to find an LMS that offers everything you need in one platform, Kajabi is something you must seriously think about.
FAQ Kajabi Erika
What is the meaning of Kajabi mean?
The term “Kajabi” is derived from a word with Islamic or Arabic origin that means “to take flight.”
Do I have the ability to sell physical items on Kajabi?
Yes! In addition to the normal programs, you can sell physical products through Kajabi. You can also connect with Shopify to create a fully-functioning E-commerce store using the platform!
Concerning e-mail marketing, is it possible that Kajabi could be able to take over MailChimp?
Because Kajabi already comes with the tools for marketing via email built within the platform, it’s logical that it’s sufficient to replace third-party programs like MailChimp. However, if you do want to use the platform, Kajabi still allows you to integrate it with other applications too.
Are you sure that Kajabi mobile-friendly?
Yes! Kajabi even has an app for mobile devices so that you and your subscribed members have access to all course materials even when in the move. Kajabi Erika