Hundreds of learning management system (LMS) platforms come with a variety of important features you can utilize when you write content that is meaningful. While there could be a lot of sites that let you make use of modern marketing tools to promote your courses to your target audience, some might not provide all those things. While some provide easy-to-use tools to build courses, there’ll also be few that may provide editing options so complex that they turn off their users.
Within the sea of online course platforms There are some which offer more than just a simple editing interface, but also a plethora of marketing and sales functions. And on top of that, they also provide you with nearly everything you’d ever want, from 24/7 help and training materials to top-quality analytics. All-in-one course platforms let you go beyond the limits of your abilities, and one of those which can provide this is Kajabi.
At a Glance What is Kajabi? Logo Kajabi
Kajabi is an internet-based platform which allows you to create and sell your courses to an customers. It is marketed as a complete service that provides entrepreneurs from all walks of life with optimized and vital features to not just create a professional website for your courses but also allow them to grow to greater heights. Kajabi has been praised by the media and considered to be one of the best online learning platforms, with an overwhelming positive score with a score of 4.6 out of five on Trustpilot.
What is it that makes Kajabi so well-liked and appreciated among its users? Well, there are quite numerous reasons that make the platform extremely convenient for all to utilize. First, it’s the simplicity of usage. From the course creation to marketing and sales the majority of Kajabi’s features can be easily digestible for people who are just getting started in the e-course world. The majority of them are advanced, giving instructors the added edge over others. Lastly this allows students like you run and develop an online course without the need to look to another place if something else is missing. Kajabi provides all the tools that anyone could require, living up the ‘one-stop-shop name.
What Can It Do? Do?
There are numerous ways that Kajabi lets you use as an all-in-one online course solution. We’ve compiled a list, in bullets of the most important characteristics that you might want to watch out for if you’re considering using it. In simple terms, Kajabi allows you:
- Create engaging and interactive classes using a range of customizing tools, media files, and templates that you can choose according to your preference;
- Build a presentable website to house your course contents and materials along with a blog where you can keep your students updated on the latest developments;
- Effectively utilize landing pages, checkout pages and other effective methods to boost your profits, further your reach over the boundaries and boost conversion rates;
- Decide how you would like to invoice your courses and other services to your students – whether it’s a one-time payment or a subscription for a month;
- Design and build effective sales funnels without any issues by making use of funnel blueprints and templates;
- Make use of its internal marketing and analytics software with email marketing and CRM as well as automated tools.
- Manage and create your affiliate links; and
- Explore a wide variety of community, customer service and training materials and features, including Kajabi University.
Big Names That Have Used Kajabi
Kajabi is used and trusted by more than 16,000 organizations and famous personalities. It’s the go-to choice for several well-known personalities that are from various sectors, like the expert in online marketing Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard fitness expert entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi hosts thousands upon thousands of courses, which are accessed and explored by more than 35 million students from all over the world. In the last writing, Kajabi is generating more than $650million in sales since its establishment in 2010.
Kajabi’s Pricing Strategies
The three pricing options that Kajabi offers are quite different from other online course creation tools in that they’re much more expensive. With monthly rates that start at just $119, it’s no wonder that this might be an issue for those who might want to give Kajabi a go. But considering the huge amount of important features included into each plan, pricing is understandably reasonable.
Kajabi’s pricing plans begin with the Basic plan priced at $149 per month or $119/month for billing annually. With this tier, you are able to design three products, gain an maximum of 1,000 active customers, and create websites that you are able to modify using the tools provided by the platform. Also included are unlimited pages for landing websites, indefinite marketing emails, and unlimited access to helpful resources, including one-on-one customer support and Kajabi University.
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In addition to the Basic plan, there is the Growth plan, which happens to be the platform’s most popular offer for $199 per month or $159/mo when paid annually. There is also the Pro plan at $399 monthly or $319/mo yearly and is packed to the brim with every feature you’d like when you are designing and selling your course. Kajabi does not currently offer a free plan option. There is however a fourteen-day free trial is available on each of the three plans. An extended trial that lasts for up to 30 days available on certain blogs. So if you’re looking to test the waters and see if Kajabi’s the best choice for you, the limited trial period is the ideal option.
Kajabi: The Good and the Bad
The Pros – What We Love About Kajabi
- The built-in marketing suite. Kajabi’s in-house marketing suite of tools, including e-mail marketing and automation, are specifically designed to be optimized for business, and it isn’t necessary to integrate with third-party solutions for this!
- The software for sales funnels. Another one of the platform’s best-selling points, the sales Pipeline Builder lets you make use of proven and easily understood blueprint templates – no need to overcomplicate yourself!
- Unlimited customization. From the creation of professional-looking courses all the way to the custom domain, Kajabi lets you customize to your heart’s content – and even create your own brand from scratch.
- The easy and intuitive website along with course editors. Making content with the website and course builder software has never been this easy and swift, and it takes less effort and time to finish the job.
- Infinite integrations. Aside from native integrations to 10 e-commerce, marketing and analytics tools, connecting to Zapier’s app lets users to investigate and select from more than a thousand non-native platforms for better efficiency.
- Making lasting connections with students and fellow instructors. Kajabi’s community feature lets you engage with the students who are enrolled in your classes. It also lets you make connections, network and share your joy with hundreds of teachers who happen to be in the same position as you.
The Cons – What We Don’t Like
- The pricey pricing plans. The three plans offered by Kajabi are greater than the average monthly rate provided by other companies. There’s no free option available either.
- No built-in tools to issue certificates. It is possible to connect to a third-party certificate software if you want to make custom-designed certificates of various types.
- Insufficient tools for instructor-student engagement. We aren’t happy with the absence of some particular features, including appropriate discussion forums as well as the ability to randomize quizzes or assignments. Logo Kajabi
A Review of Kajabi’s Features
User-Friendliness and Experience
One thing that we like the most about Kajabi is the surprisingly easy user experience. One of the reasons is that the platform’s User Interface (UI) is structured. If you may notice on the dashboard menu, you will notice that all features are divided into five major sections – Website Products, Sales Marketing and People. The layout of the menu is clear and free of obstruction, since some of the elements that are associated with the specific section can be collapsed. The UI design is very consistent, reflecting Kajabi’s ‘all-in-one’ hallmark. You get to create your own landing page, alter your course, and even interact with your fellow instructors on one site.
It has a search assistant tool that comes in handy anytime you’re looking for something that is hard to find. The Kajabi Assistant can be found in the top of the dashboard in the shape as a “search bar, and it lets you look for tools and items on the website by typing in the keywords. As previously mentioned that both the Kajabi site builder and course builder sections can be dragged and dropped, making the process simpler without having to know how to navigate the site. Kajabi is more user-friendly and has a less arduous learning curve compared to several of its peers. It can also be used in other languages that English for those who want to share your content with broader viewers.
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Course Development and Engagement
Product Blueprints
When you go through Kajabi’s course design feature, you will quickly come across a variety of course or product templates, or what the platform calls it blueprints. Each of the product blueprints is different in its structure and style and is readily tailored to meet the needs of any instructor.
In the blueprints that are listed are Mini Courses as well as Online Courses, and Drip Courses. Mini Courses are short-form , quick courses that are usually created as a way to build brand recognition, while Online Courses are full-version types with a full content structure created to offer the “world-class” learning experience. Drip courses, on contrary, are classes that are scheduled over the course of a specified number of days or weeks. Also called Evergreen Training courses, it’s an efficient way to share your content when you and your students are busy working on other projects.
Kajabi might be regarded by many as a popular premium course-maker. However, in addition to the course types, the product blueprints also allow you to create a membership area for your members to enjoy exclusive content as well as a coaching session that spans 12 weeks. There’s also a blank template that allows you to create your own course or product from the ground up!
Categories, Posts, and Content Uploads
As you further explore the course builder you will notice the outline of the sections and lessons that were automatically included when you select any of the course blueprints. In Kajabi’s case, those parts and the lessons referred to as groups and posts and vice versa. Posts are where you insert various types of content such as text, video, and images, while the categories function as folders in which the posts are stored.
It is also possible to include subcategories of posts under the same category, if you wish to arrange your content in a flexible way. You may also drag and rearrange the outline. Kajabi accepts a wide variety of text and media files that can be used to add to your posts, including MOV and MP4 files WAV and MP3 files PDFs, and even Word documents. Upload any of them via your computer’s folders, or through file-sharing cloud platforms like Google Drive and Dropbox. You can copy and paste existing URLs of your videos to your blog posts!
As with a handful of other platforms for creating courses, Kajabi allows you to make use of the feature of bulk uploads. Similar to the name that you can upload all the files you have uploaded to your courses in one tab. This can be useful particularly if you’re performing other tasks.
Course Player Templates
Kajabi provides a selection of over 10 themes for course players. Unlike other LMS platforms, where you’re allowed to select the theme you want to use, Kajabi lets you have the freedom to choose various themes for the various products. Similar to the course outline creator, it’s simple to modify any of the themes to match your preferences. You can even incorporate details of your company’s image including logos, images, and font designs into your course player in order to give it a your own personal style. Logo Kajabi
Questions and student interactions
Kajabi has a quiz feature called Assessments. It allows you to design and create assignments and quizzes and then add them to the course of your class. Assessments can be a great method of determining whether your students have learned something from the lessons you’ve provided them. Through the assessment option, you are able to choose from three different types of questions: multiple-choice multiple-selection, and paragraph-style. You can even set an assessment score that will encourage your students in engaging with your content more.
In addition in addition, in addition, the LMS website also has been able to make strides in creating areas for students and teachers to connect. With the Community feature, your students are able to participate and leave comments on any of your courses via their dashboards. You can also write your blog posts for discussion with your fellow students about your previous lessons as well as your future content. The community feature is available as a separate item or as a part of your membership area.
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Website Design and Customization
Why share your course contents with your domain name as well as WordPress website when Kajabi provides the platform and tools to make one within the platform? Kajabi offers unlimited web hosting for three pricing plans. What’s awesome about it is you’re guaranteed instant security and safety with the automatic SSL certification, as well as the support of a team to manage your website.
You also have the option to customize your domain, as well as choose from a range of unique, professional themes, all of which you can customize to your heart’s content! This doesn’t stop there. If you’re an expert in edupreneurship and are a member of the Growth plan or higher you can import custom-made themes built to meet the ever-changing needs of your business, plus eliminate all Kajabi brand names and then replace it with your personal brand!
Page Builder
Similar to the course builder that we’ve discussed previously, Kajabi’s page builders allows you to alter any of the given themes for websites using a set of user-friendly and intuitive editing tools. Upon further exploration, you will be greeted with sets of blocks that can be customized and sections. They’re basically like those categories as well as posts from when we’ve discussed our course building tool. Blocks are the elements that compose the site’s content including text, media files or clickable icons. Sections on the other hand are formed by a variety of well-arranged blocks.
There are over 40 pre-designed section templates can be picked from the page builder’s dashboard. Since we’re all connected to our smartphones and tablets it’s logical to use Kajabi to let your site automatically adapt to a mobile-friendly layout. You can go an extra mile and select the elements of your website you want members to view. With all the tools you need to create your website how you would like it to look, Kajabi’s page builder is not just incredibly flexible, but also fast to use.
Blogging and Other Web-based Features
Other LMS platforms might not offer this feature, however Kajabi lets you create sections of your website dedicated to your blog where you can publish updates and thoughts about your course’s content. If you want to make the most of your Kajabi-created website this service offers you the opportunity to do so without limits. It is possible to begin with the blog post by creating one with the text editor. You may include SEO elements if you’d like to have a wider reach, group your posts into different categories, and even customize how you would like your blog’s entire section to look.
Kajabi’s built-in blogging tools might not be on par as WordPress or Blogspot However, it comes with enough tools to be manageable. In addition, you can create podcasts that you can promote on your site. You may upload recordings of your podcast that will be hosted on your website and distributed to the major podcasting platforms like Apple Podcasts and Spotify. When you upload podcast episodes you can choose between two options: either release the podcast as a public one for free , or create an exclusive private podcast that only your users are able to access. Logo Kajabi
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Marketing and Sales and Marketing
A big part of what makes Kajabi so well-liked among entrepreneurs is the variety of sales and marketing tools that are supremely user-friendly and easy even for those who aren’t marketing experts to utilize!
E-mail and Affiliate Marketing
A big draw among the crowd, Kajabi’s built in email marketing feature allows you to send emails related to your course and websites to your members who are subscribed students while seated on the platform. However, you might be amazed that it does more than sending e-mails. With the aid of Kajabi Automations, you get to automate sequences of emails that are triggered by different kinds of user actions. For example, when a student successfully logs into one of your courses following checking out, a welcome message will be sent automatically into their email inbox. If another underperforms the course, an upsell will be sent to suggest an improvement Logo Kajabi
You can send as many emails to your campaigns as you want and schedule each one according to your preferences. You can choose the members you want to receive those messages. Managing e-mails has never been more extensive and yet simple to manage. Contrary to other LMS websites, Kajabi already provides you with tools for marketing e-mails that you don’t require integrating with other third-party platforms in order to make it work.
Aside from that, Kajabi also has an affiliate marketing option that lets you assign certain members of yours as affiliates to help promote your content on behalf of your company. In addition to paying them the commission rate and monitoring their performance to determine the extent to which they are contributing to increasing your conversion and click rates. Logo Kajabi
Pipeline Builder
Another of Kajabi’s top features are the Pipeline Builder, where you get to create specialized marketing funnels without a lot of problems. While other platforms provide similar features that require much more time and effort, this Pipeline Builder is designed to be extremely simple and quick that even beginners are able to make the most of it. This stunning feature lets you select from a collection of pre-made funnel designs or pipeline blueprints. These include the following:
- Freebie – for whenever you’d like to offer a freebie as a lead magnet to increase your database.
- Sales Page OVO – for any time you wish to persuade your public to buy your product by utilizing an online sales page
- Product Launch OVO – for whenever you’re launching a course or other product
- Zoom Webinar OVO is a great option for whenever you want to promote your product via web workshops
- Free Book OVO is a great resource for anytime you’d like to market your content a free downloadable digital book
- Coaching Campaign OVO – to use when you’re trying to promote your courses through an array of coaching sessions
- Blank blueprint – for whenever you want to build the sales funnel you want from the ground
When you choose from one of the pipeline blueprints, Kajabi automatically creates a set of pages and emails you’ll have to put together to make an effective sales funnel. You can customize how you wish your funnel to appear to your target audience. You can even alter the theme of your checkout and landing pages, for instance you can change the theme to something different There is a library filled with 40+ page templates that you can select from.
Prices and Payment Methods
Kajabi lets you seamlessly integrate with payment gateways like Stripe and PayPal so that your students are able to select one of them to pay for your classes. Stripe is the most popular payment method that accepts credit and debit card transactions, as well as various e-wallet companies across the world. PayPal however, on the contrary hand, is available as an option to subscribe and multi-payment plans. There are no pressing charges for transactions on Kajabi’s side because all your earnings will be immediately transferred into your account at the banks.
When it comes to price options for Kajabi, it offers customers a variety of pricing options to choose from. You can charge your students for your products at various dates (one-time subscription, one-time, or multiple payments) or hand them out at no cost. You also have the option to select if you’re going to charge a specific amount for a single product or multiple products, as well as establish specific dates for your members can access within a certain time frame. Additionally, you can create coupons to encourage your customers to purchase any of your offers. Logo Kajabi
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Integration with Third-Party Services
Kajabi has a variety of built-in services needed to develop and promote your courses however, you also can connect to third-party applications to provide an added boost in functionality. The platform is currently able to support ten native integrations, including the popular analytics provider Google Analytics and app automation service Zapier. Zapier can be extremely helpful because it allows connections to hundreds of third-party applications and tools, ranging from e-commerce to user experience.
Training and Support for Customers
When it comes to customer service, Kajabi has a bigger advantage over its competitors because it is one of the few course creation platforms that offer 24/7 live chat assistance. Contrary to similar services, Kajabi’s customer support team is always ready to assist you if you’re having difficulties in creating a course or page among other important issues, anytime and from anywhere. It’s crucial to note that this 24 hour feature is available for instructors who are subscribed to the Growth plan and above – for basic users, live chat support is scheduled at specific times and on certain days of the week. The approach of Kajabi’s customer service has been well-received by many who use it to develop relevant course content. Logo Kajabi
In terms of tools for training, Kajabi gives the user a range of access to access resources that you can master and become familiar with. Kajabi Hero University Kajabi Hero University is packed with courses, tutorials, and informative content especially targeted at educators and edupreneurs, to help them jumpstart or improve their standing in the course creation world. There are also daily Q+A educational webinars with top experts from various disciplines as guest speakers, and, if you’re looking for more advice and tricks assistance, the help section is available to help you on your way. In addition to Kajabi’s Hero University, there is Kajabi’s Hero Rewards program, where course creators can earn tons of sweet perks as they reach their objectives.
What Else is Missing in Kajabi?
Kajabi might be a fantastic all-in-one solution to create and market your course content However, we need to address a few vital things that are missing. The majority of these would be extremely useful in improving the experience. These are some of the things that we wish would be added to Kajabi’s system in the near future:
- Built-in tools that issue certificates and credentials. While some provide this service instructors using Kajabi often will still need to connect to third-party applications which specialize in issuance of certificates, such as Accredible.
- More diversity in question types. While we may appreciate the way that the platform handles assessments within courses, we’d like for the absence of question type options as well as randomization of these types – to be addressed soonest.
- Additional payment options. As of the moment only transactions made through Stripe and PayPal will be accepted. In addition, we aren’t sure if there are limits also.
- A public API key. This could be useful for creating custom integrations like having your students who have subscribed to your service login using a single sign-in feature with other applications.
Alternatives to Kajabi
Kajabi could have the majority of the features an edupreneur could ever dream of. But with the steep price plan and a certain lack of features, it might make some people turn away. If you’re looking for alternatives with similarity in comparison to Kajabi regarding reliability and performance we’ve listed a few worthy competitors you might be considering when making your choice. Logo Kajabi
- New Zenler is an online course platform that provides all-in one services that are similar to Kajabi. The only significant difference is the cost that starts at $67/month You can design unlimited courses and sell to your target audience without having to worry about spending a dime!
- Podia does not just claim to be creator-friendly. It’s also extremely easy to use, much easier than even Kajabi! Although you can benefit from marketing features Podia is much less heavy than the other. With the extremely affordable cost it’s easy to understand how Podia is a great choice for those who want to start their own business.
- While Kajabi isn’t a reputable platform and lacks advanced quiz features, Thinkific makes up for these features. With a beginner-friendly price range and a wide range of features, it certainly offers more industry-level functions than Kajabi, and this includes live lesson courses and a built-in app integrations store.
- Teachable is identical to Thinkific in the way it works. However, it is important to understand how Teachable is able to incorporate additional payment options since it accepts Google Pay and Apple Pay two gateways that Kajabi is not able to offer. Additionally, it allows one-on-one coaching as well as other essential features.
Conclusion
All in all, Kajabi successfully knocks it out of the park in terms of having nearly all the tools that most entrepreneurs use. It does provide the basic features that everyone needs including the intuitive features needed to create a professional-looking website to the stellar built-in marketing suite with the ability to understand sales funnel blueprints and efficient email marketing tools.
There may be a few instruments that aren’t there, such as the issuance of certificates, in particular. Also, with its high cost, it might not be the wise option for those with a tight budget. However, we understand that, while Kajabi does well in being an all-in-one solution for creating courses, it will always have limitations. That doesn’t stop it, but it is a popular choice among established entrepreneurs and creators!
If you’re still looking for an LMS that gives you all you require in one place, Kajabi is something you must seriously think about.
FAQ Logo Kajabi
What does the word Kajabi translate to?
The word “Kajabi” derives from a word of Islamic or Arabic origin which means “to fly.”
Can I sell physical products on Kajabi?
Yes! Aside from the usual classes, you can also sell physical items on Kajabi. You can also integrate with Shopify to build a fully functional online store on Kajabi!
Concerning e-mail marketing is it possible Kajabi could take over MailChimp?
Since Kajabi already comes with e-mail marketing tools built into the platform, it’s logical that it’s enough to replace third-party programs like MailChimp. If you do intend to make use of the platform, Kajabi still allows you to connect it with other applications too.
Is Kajabi mobile-friendly?
Yes! Kajabi also has an app for mobile devices to ensure that you and your subscribers have access to all course content even when you’re in the move. Logo Kajabi
