Hundreds of learning management system (LMS) platforms come with various essential features that you can use when you write content that is meaningful. While there may be plenty of sites that let you make use of modern marketing tools to advertise your courses to your target audience, some might not provide all those things. And while some offer easy-to-use tools to build courses, there’ll also be some that have an editing experience so complicated that they turn off their users.
Within the sea of online course platforms There are a handful which offer more than just a simple editing interface, but also an array of marketing and sales functions. Additionally, they also provide you with nearly everything you could think of including 24/7 support and training materials to top-quality analytics. All-in-one platforms for courses allow you to discover the world beyond your boundaries and one of the platforms that offer it effortlessly is Kajabi.
At a Glance: How do you define Kajabi? Kajabi Membership Product
Kajabi is an internet-based platform which allows you to develop and market your course content to your audience of students. The company is advertised as an all-in-one solution and platform for edupreneurs, Kajabi offers edupren all aspects of their lives with the most efficient and vital features to not just create a professional site for your courses, but also allow them to grow to greater heights. Kajabi has been critically acclaimed and considered to be one of the most effective online courses platforms, earning an overwhelmingly positive score of 4.6 out of five on Trustpilot.
What is it that makes Kajabi so popular and well-received among its users? Well, there are quite many factors that make this platform very convenient for everyone to utilize. First, it’s the ease of use. From course creation to the marketing services the majority of Kajabi’s aspects are designed to be digestible for people who are just getting started in the e-course world. Most of them are also advanced, giving instructors an advantage over other instructors. Additionally it allows budding entrepreneurs such as you manage and build an online course without the need to look to another place if something else is not available. Kajabi has all the available equipment that one could need and is a true testament to its ‘one-stop shop’ moniker.
What Can It Do? Do?
There are many kinds of ways that Kajabi lets you do as an all-in-one e-course solution. We’ve made a list in bullet form of the most important characteristics that you might want to watch out for in the event you’re considering the option. In essence, Kajabi allows you:
- Create engaging and interactive classes using a range of customizing tools, media files, and templates you can select in accordance with your personal preferences.
- Build a presentable website to house your course contents and products, as well as blogs to keep your students updated on the latest developments;
- Effectively utilize the landing page, checkout pages and other methods to boost your earnings, expand your reach to the limit, and generate higher conversion rates;
- Decide how you would like to invoice your courses and other products to your students – whether it’s a one-time payment or a monthly subscription
- Create effective sales funnels with no any difficulties by making use funnel templates and funnel blueprints;
- Make use of its internal marketing and analytics suite with e-mail marketing as well as CRM and automation tools;
- Set up and manage your affiliate links; and
- Explore an array of customer service, community, and training resources, with the addition of the Kajabi University feature.
Famous Names that have Used Kajabi
Kajabi is trusted by over 16,000 businesses and big-name personalities. It’s the go-to choice for some of the well-known names that are from various sectors, including the expert in online marketing Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard and fitness expert and entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi is home to thousands upon thousands of courses, that are used and explored by more than 35 million students from across the globe. As of this writing, Kajabi boasts more than $650 million of revenue since its establishment in 2010.
Kajabi’s Pricing Strategies
The three pricing plans Kajabi provides are different than other online course creation services in that they’re more expensive. With monthly costs that begin as low as $119, it’s no wonder that this might be an issue for those who might want to give it a try. With the abundance of essential features already packed in every plan, the price is reasonable.
Kajabi’s pricing plans begin with the Basic plan, which costs $149 per month or $119/month when billed annually. In this plan, you can create three products, garner an maximum of 1000 active users, as well as create your own website you can modify using the tools provided by Kajabi’s platform. Additionally, you get unlimited pages for landing webpages, unlimitted marketing emails and access to unlimited helpful resources, including one-on-one customer support as well as Kajabi University.
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In addition to the Basic plan, there’s the Growth plan, which happens to be the platform’s most popular offer at $199 a month or $159/mo if paid annually, as well as the Pro plan for $399 per month or $319/month yearly, which is filled to the brim with every feature you’d want when you are designing and selling your course. Kajabi does not currently offer a free plan option. However, a 14-day free trial is offered for all three plans. A trial extension that runs as long as 30 days also available on certain blogs. So if you wish to test the waters to determine if Kajabi is the best choice for you, then the brief free trial is the best way to go.
Kajabi: The Good and the Bad
The Pros – What We Love About Kajabi
- The built-in marketing suite. Kajabi’s marketing suite in-house of tools, including e-mail marketing and automation, are optimized for business, and you won’t need to integrate with any other third-party service to do this!
- The software for sales funnels. Another one of the platforms most-loved selling points, the Pipeline Builder. Pipeline Builder lets you make use of well-tested and understandable blueprint templates – no need to overcomplicate yourself!
- Unlimited customization. From designing professional-looking course websites down to the custom website, Kajabi lets you customize to your heart’s content – and even build your brand from scratch.
- The user-friendly and simple site as well as course editor. Making content using the site and the course builders hasn’t been this easy and swift, and it requires less effort and time to get everything done.
- Limitless integrations are endless. Apart from native integrations that integrate with ten e-commerce, marketing, and analytics services, connection to Zapier’s app lets you to look and select among more than a thousand non-native platforms that can improve your efficiency.
- Establishing meaningful relationships with fellow instructors and students. Kajabi’s community feature lets you engage with the students enrolled in your classes. It also lets you make connections, network and celebrate with tons of teachers similar to you.
The Cons – What We Do Not Like
- The pricey pricing plans. The three plans offered by Kajabi are more than the average monthly rates provided by other companies. There’s not a free option neither.
- No built-in tools to issue certificates. It is possible to connect to a third-party certificate software if you want to design custom-made certificates of different kinds.
- Insufficient tools for instructor-student engagement. We don’t appreciate the lack of specific tools, such as appropriate discussion forums as well as the ability to randomly assign the assignments or quizzes. Kajabi Membership Product
The Review of Kajabi’s features
Easy of Use and Experience
One thing we love about Kajabi is the surprisingly easy user experience. For one, most of the user interface (UI) is organized. If you look at the dashboard menu, you may notice that all features are organized into five main sections – Website, Products, Sales, Marketing, and People. The layout of the menu does not allow for clutter, as some features that are related to specific sections are able to be collapsed. The UI layout is very consistent, reflecting Kajabi’s ‘all-in-one’ trademark. You can build a landing page, modify your course, and even communicate with your instructors through one website.
The search assistant is a tool that comes in handy when you need to search for something that is difficult to find. The Kajabi Assistant can be found in the top of the dashboard, in the form that of a bar for searching, and allows you to search for tools and items within the site by typing in the keywords. Like we said that both the Kajabi site builder and course builder sections can be dragged and dropped and make the process much easier without needing to learn how to navigate the site. Kajabi is more user-friendly and has a less arduous learning curve than several of its peers. It is also compatible with other languages that English in case you want to expose your content to broader audience.
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Course Development and Engagement
Product Blueprints
When you go through Kajabi’s course creation feature, you’ll soon encounter a list of course or product templates, or the way it calls it, blueprints. Each blueprint for a product differs in terms of structure and design and is readily tailored to fit any instructor’s needs.
In the blueprints that are listed are Mini Courses and Online Courses, and Drip Courses. Mini Courses are short-form , quick courses, which are typically designed in order to increase the brand’s value, whereas Online Courses are full-version courses that have a complete structure of content designed for the “world-class” education experience. Drip courses, on contrary, are classes that are scheduled for the course of a specified number of weeks or days. Also called Evergreen Training courses, it’s a much more convenient method of sharing your content when you as well as your students are occupied with other things.
Kajabi might be regarded by many as a well-known premium course-maker. But, aside from the kinds of courses offered, the blueprints also allow you to create a membership space that allows your customers to access exclusive content and a coach session lasting 12 weeks. The template is also blank which allows you to design your own course or product from scratch!
Categories Posts, Categories, as well as Content Uploads
When you explore the course builder, you’ll notice an outline of sections and lessons which have been automatically added if you choose any of the course blueprints. In Kajabi’s instance, these parts and the lessons referred to as post categories as well as category, and vice versa. Posts are where you put in different types of content like text, videos and images, whereas the categories act as folders in which the posts are kept.
You can also include subcategories of posts under one category in order to organize your content more flexiblely. You can also alter the outline by dragging it around. Kajabi accepts a variety of media and text files to include in your posts, such as MP4 and MOV files, WAV and MP3 files, PDFs and Word documents. You can upload any of them via your computer’s folders, or through file-sharing cloud platforms like Google Drive and Dropbox. You can even copy and paste existing URLs of your video to your posts!
Like a few select platforms for creating courses, Kajabi allows you to make use of the bulk upload feature. Similar to the name that you can upload all your files to your courses in the same tab. This one is handy especially when you’re doing other important stuff.
Course Player Templates
Kajabi provides a selection of over 10 course player themes. Contrary to other LMS platforms where you’re only given the option to choose the theme you want to use, Kajabi lets you have the choice of selecting various themes for the different products. Like the outline builder, it’s relatively simple to alter any theme to fit your style. It is possible to incorporate specifics of your company’s image, such as the logo images, fonts, and design into your course player to cultivate a personal touch. Kajabi Membership Product
Questions and student interactions
Kajabi has a quiz feature called Assessments where you get to make quizzes and assignments and then add them to the course of your course. Assessments can be a great method of determining the extent to which your students gained from the curriculum you’ve given them. With the assessments feature, you can choose from three different types of questions: multiple-choice paragraph-style, and multiple-selection. You can even create an acceptable score to encourage your students to be more engaged with your content more.
Aside from that aside from that, the LMS website has made strides in providing spaces for students and teachers to interact. Through the Community feature your learners are given access to participate and leave comments on any of your courses through their dashboards. You can also write your blog posts for discussion with the rest of them your lessons from the past and also your future content. The community feature is offered as a separate feature or as component of your member area.
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Website Design and Customizability
Why should you upload your course materials to your web domain as well as WordPress web site when Kajabi has the platform and tools to create one within the platform? Kajabi offers unlimited web hosting for the three plans of pricing. What’s awesome about it is you’re guaranteed immediate security and safety with an automatic SSL certification, as well as a team to help maintain your website.
You also have the option to modify your domain as well as pick from a wide array of premium, unique themes, which you can customize to your heart’s content! The possibilities don’t end there: If you’re an expert in edupreneurship and signed to the Growth plan or higher you are able to use custom-designed themes that are built to meet your ever-growing needs, plus take away the Kajabi branding and replace that with your personal brand!
Page Builder
Similar to the course builders we’ve talked about earlier, Kajabi’s page builder allows you to modify any of the given website themes with a suite of intuitive and easy-to-handle editing tools. Upon further exploration, you will be greeted with a variety of customizable blocks and sections. They’re similar to those categories as well as posts that we’ve discussed when we’ve discussed our course building tool. Blocks are referred to as the components that comprise the content of the website, such as media files, text and clickable buttons. Sections are, however, are formed by multiple neatly-arranged blocks.
There are more than 40 pre-designed section templates you can choose from the dashboard of the page builder. Since we’re all connected to our phones and tiny tablets, it makes total sense for Kajabi to let your site automatically adjust to mobile-friendly layout. You can even go the extra mile by choosing the elements of your website you want members to see. With all the necessary tools to build your site as you wish it to look Kajabi’s page builders are not only super flexible but also fast to use.
Blogging and Other Web-based Features
Other LMS platforms may not have this feature, but Kajabi allows you to make a section of your website dedicated to your blog where you can share information and comments about your course’s content. If you’re looking to make the most out of your Kajabi-made site this service offers you a space where you can publish your content without restriction. You can get started with your blog posts by making one with Text Editor. You may include SEO elements if you wish to expand your reach, group your posts into various categories and even alter the way you want your entire blog section to appear.
Kajabi’s built-in blogging tools may not be as on par as WordPress or Blogspot however, it does have enough tools to make it manageable. In addition, you can create podcasts to promote on your site. You can upload audio recordings of your podcast that will be hosted on the site and then distributed to major podcast listening platforms such as iTunes Podcasts as well as Spotify. When you upload a podcast episode, you have two choices: publish it as a podcast that is public for free or make an exclusive private one that only your members have access to. Kajabi Membership Product
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Marketing and Sales
One of the reasons that make Kajabi so well-liked among entrepreneurs is the variety of sales and marketing tools that are highly convenient and simple enough even for those who aren’t marketing experts to use!
E-mail and Affiliate Marketing
A big draw among the crowd, Kajabi’s built in E-mail marketing functions allow you to send emails that are related to your course or website to your subscribed member students within the comforts of the platform. You might be surprised by the fact that it goes beyond just send e-mails. With the aid from Kajabi Automations, you get to automate sequences of e-mails that are initiated by different types of user actions. For example, when a student is successfully logged in to one of your courses following checkout, a welcome e-mail will be automatically sent directly to the student’s inbox. If the course performs poorly, an upsell is sent to suggest an improvement Kajabi Membership Product
You can send as many e-mails to the campaign you want and schedule each of them in accordance to your preference. You can even select which of your members gets the messages. E-mail management has never been this comprehensive yet easy to handle. In contrast to other LMS websites, Kajabi already provides you with tools for marketing e-mails that you will not require integrating with other third-party platforms in order to make it work.
Aside from that, Kajabi also has an affiliate marketing function where you get to assign certain members of yours as affiliates to help advertise your website on your behalf. Apart from paying them the commission rate, you may also track their performance to gauge the extent to which they are contributing to increasing your conversion and click rates. Kajabi Membership Product
Pipeline Builder
Another of Kajabi’s top features are its Pipeline Builder, where you are able to design specialized marketing funnels that do not have any overly complicated difficulties. While other platforms provide similar features, which require more time and effort and effort, the Pipeline Builder is designed to be so quick and easy that even the uninitiated can benefit from it. This stunning feature lets you select from a set of pre-made funnel templates or pipeline blueprints. This includes:
- Freebies – to be used whenever you’d like to offer a freebie as a lead magnet to build your email list
- Sales Page OVO is a great option whenever you want to convince your intended audience to buy your product by utilizing the sales page
- Product Launch OVO – for when you’re launching courses or any other product
- Zoom Webinar OVO – for whenever you want to promote your product via web training seminars
- Free Book OVO – for anytime you’d like to showcase your content an online book for free download.
- Coaching Campaign OVO – for whenever you’re promoting your classes through an array of coaching sessions
- Blank design – for when you want to build an effective sales funnel right from the starting
When you choose from one of the pipeline blueprints Kajabi instantly creates a set of pages and emails you’ll have to put together to make an efficient sales funnel. You can customize how you would like your sales funnel to appear to your target audience. You can even alter the look of your checkout and landing pages, for instance you can change the theme to something different – there is a library filled with 40+ pages templates you can choose from.
Optional Payment Options and Price
Kajabi allows you to integrate seamlessly with the payment gateway platforms Stripe and PayPal so that your member students can get to choose between the two to pay for your courses. Stripe is the most popular payment option that accepts debit and credit card transactions, as well as various e-wallet companies across the world. PayPal is, on the other side, is an option for subscriptions as well as multi-payment plans. There are no pressing fees for transactions on the part of Kajabi since all the money you earn are instantly transferred to your bank account.
In terms of pricing options, Kajabi offers an array of options for you to choose from. You can charge your students for your products at various dates (one-time, subscription, and several payments) or hand them out at no cost. You also have the option to select if you’re going to charge a specific amount for a specific product or a number of products, and set specific dates that your customers can access within a specific time frame. You can also create coupons that will further encourage your audience to purchase any of your offers. Kajabi Membership Product
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Integration with Third-Party Services
Kajabi may have a plethora of built-in features to help you create and market your courses However, you have the option to connect to third-party applications to provide more functions. The platform currently supports the integration of ten natively-built integrations, such as the well-known analytics service Google Analytics and app automation service Zapier. Zapier is extremely useful since it allows you to establish connections with hundreds more third-party apps and tools including e-commerce and user experience.
Training and Customer Support Resources
In terms of customer support, Kajabi has a bigger advantage over the rest as it’s one of the few platforms for creating courses with live chat available 24/7 assistance. In contrast to other similar platforms that offer customer support, Kajabi’s team is available to assist you when you’re struggling to create an online course or website, in addition to other issues that are important, at any time and anywhere. However, it’s important to note that this 24/7 support is available to instructors that are on the Growth plan upwards – for basic users Live chat is available for certain times and times of the week. However, Kajabi’s method of customer support has been highly praised by many of the instructors who use it to develop useful educational content. Kajabi Membership Product
As for tools for training, Kajabi gives you a variety of ways to access resources that you can learn and get used to. Its Kajabi Hero University is packed with tutorials, courses and informational content that are specifically designed for educators and edupreneurs to help them gain traction or boost their standing in the course creation world. Additionally, you can attend daily Q+A educational webinars with top experts from various areas as guests. Additionally when you’re looking for additional advice and tricks the help desk will be there to help you along the way. In addition to Kajabi’s Hero University, there is Kajabi’s Hero Rewards program where course creators get rewarded with tons of sweet perks as they meet their goals.
What else is missing in Kajabi?
Kajabi may be a great all-in-one platform to develop and market your course content however, we must look at a few crucial aspects that are missing. The majority of these would have been very useful to improve the experience. Here are the following things we would like to see included in Kajabi’s system soon:
- Built-in tools that issue certificates and certificates. While some offer this feature, instructors who use Kajabi frequently will require connecting to third-party applications which specialize in issuance of certificates, like Accredible.
- More diversity in question types. While we are pleased with the system’s handling of assessment within courses, we wish for the lack of options for question types as well as randomization of these types – to be addressed soonest.
- Additional payment options. As of the moment, only transactions via Stripe as well as PayPal will be accepted. Not only that, but we don’t appreciate how there are certain limits as well.
- A public API key. This could have been helpful in making custom integrations, such as letting your subscribed students sign in using the single sign-in feature with other apps.
Alternatives to Kajabi
Kajabi may have essentially most of the features that an aspiring Edupreneur could dream of. But due to its high price plan and a plethora in terms of functionality, the site could make some people turn away. If you’re looking for alternatives with commonalities to Kajabi regarding performance and reliability we’ve listed a few worthy competitors that you may be considering when making your choice. Kajabi Membership Product
- New Zenler is an online course platform that offers all-in-one services similar to Kajabi. The only distinction is in the cost that starts at $67/month You are able to create unlimited courses and sell to your target audience without ever having to worry about breaking the bank!
- Podia does not just claim to be user-friendly. It’s also extremely easy to use, and much more user-friendly than even Kajabi! While you get to utilize marketing tools It’s a lot lighter than other. With the extremely affordable price, we can imagine how Podia will appeal to individuals who are just starting out in the business.
- While Kajabi does not have credentials or more advanced features for quizzes, Thinkific makes up for these features. With a price that is affordable for beginners It certainly has more industry-level functions than Kajabi as well as live lessons and an integrated app integration store.
- Teachable is identical to Thinkific in terms of how it operates. However, we must appreciate how the former can incorporate additional payment options, as it supports Google Pay and Apple Pay which are two gateways Kajabi doesn’t have. Additionally, it allows one-on-one coaching as well as other essential features.
Conclusion
Overall, Kajabi successfully knocks it out of the park for having nearly all the features that most edupreneurs can utilize. It sure does offer all the features you need to be able to design a professional web pages to the fantastic integrated marketing suite, which includes the addition of simple sales funnel blueprints and efficient email marketing tools.
There are a few tools missing for example, the issuance of certificates, in particular. Also, with its high price tag, it may not be the right option for those with a tight budget. However, we understand that even though Kajabi performs well in being an all-in-one solution for creating courses however, it’ll always have limitations. It doesn’t hinder it, but it is a popular choice among established business owners and creators!
If you’re still looking to find an LMS that gives you all you need in one platform, Kajabi is something you ought to seriously look into.
FAQ Kajabi Membership Product
What does the word Kajabi refer to?
The word “Kajabi” is derived from a word with Islamic as well as Arabic origin, which translates to “to take flight.”
Do I have the ability to sell physical items on Kajabi?
Yes! Apart from the standard classes, you can also sell physical items on Kajabi. You can even integrate with Shopify to build a fully functional online store on the platform!
Regarding marketing via e-mail Is it possible that Kajabi could take over MailChimp?
Since Kajabi already includes the tools for marketing via email built into the platform, it makes sense that it’s adequate to replace third-party programs like MailChimp. If you do wish to utilize this feature, Kajabi still allows you to integrate with it and other applications as well.
Are you sure that Kajabi mobile-friendly?
Yes! Kajabi also has an app that can be downloaded on mobile for you and the members who have subscribed can access all your courses even while in the move. Kajabi Membership Product
