Many learning management system (LMS) platforms offer many important features you can utilize when you write content that is meaningful. Although there are plenty of websites that allow you to utilize advanced marketing tools to market your courses to your intended viewers, other platforms might not offer all of those things. Although some sites provide simple-to-use tools to build courses, there’ll also be some that have an editing experience that is so complicated it turns its users off.
In the sea of e-course platforms There are some that offer not just the basic editing interface but also an array of marketing and sales functions. And on top of that they also provide you with nearly everything you’d ever want including 24/7 support and training resources to top-notch analytics. All-in-one courses let you go beyond the limits of your abilities and one of the platforms which can provide this is Kajabi.
At a Glance: What is Kajabi? Kajabi Agency
Kajabi is an internet-based platform which allows you to develop and market your courses to an student audience. It is marketed as a complete service, Kajabi provides edupreneurs from all aspects of their lives with the most efficient and essential features needed to not just create a professional website for your courses but also allow them to grow to greater heights. Kajabi has been critically acclaimed and considered to be one of the top online learning platforms, with an overwhelming rating with a score of 4.6 out of five on Trustpilot.
What makes Kajabi so well-liked and appreciated by its users? It’s true that there are numerous reasons that make the platform very convenient for everyone to utilize. First, it’s the ease of use. From the course creation to marketing and sales the majority of Kajabi’s features have been designed so that they are digestible even for those who are new in the e-course world. Most of them are also advanced, which gives instructors who administer the course an advantage over other instructors. Lastly this allows students such as you manage and build an online course without the need to look elsewhere if anything else is not available. Kajabi offers all the equipment that one could need, living up its ‘one stop shop name.
What does it let you do? Do?
There are many kinds of options that Kajabi allows you to use as an all-in-one online course solution. We’ve compiled a list, in bullet points of the most important features that you may want to be aware of in the event you’re considering using it. Simply put, Kajabi lets you:
- Create engaging and interactive courses using a variety of customizable tools, media files, and templates you can select in accordance with your personal preferences.
- Create a professional website that can present your course content and products along with your own blog to keep your students up-to-date on the latest developments;
- Effectively utilize landing pages, checkout pages and other effective ways to improve your earnings, expand your reach over the boundaries and boost conversion rates;
- Select the method you want to charge your courses and other services to your students – whether it’s a one-time fee or a monthly subscription;
- Create effective sales funnels with no any issues by making use of funnel blueprints and templates;
- Utilize its in-house marketing and analytics suite that includes email marketing as well as CRM and automation tools.
- Create and manage your affiliate links, and
- Explore a variety of customer service, community, and training resources, with the addition of Kajabi University.
The Big Names Who Have Utilized Kajabi
Kajabi is trusted and used by more than 16,000 companies and famous personalities. Kajabi is the preferred choice of many of the most well-known people who are part of different industries, such as the expert in online marketing Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard and fitness expert and entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi hosts thousands on thousands of courses that are used and explored by more than 35 million students from across the globe. At the time of writing, Kajabi boasts more than $650 million of revenue since its inception in 2010.
Kajabi’s Pricing Strategies
The three pricing plans that Kajabi provides are very different than other online course-making services in that they’re more costly. With monthly costs that begin as low as $119, it’s no wonder why it can be a hindrance for some who might like to give the service a shot. With the abundance of important features included within each plan, the pricing is logically reasonable.
Kajabi’s pricing plans start at the Basic plan priced at $149 per month or $119/month if billed annually. This plan lets you are able to design three products, reach up to 1 000 active clients, and design a website that you can create with the tools offered by the platform. Included are unlimited landing webpages, unlimitted marketing emails as well as unlimited access to helpful resources, including one-on-one customer support as well as Kajabi University.
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Apart from The Basic Plan, there is the Growth plan which is the platform’s most popular offer with a monthly cost of $199 or $159/mo if paid annually. There is also the Pro plan, which costs $399 per month or $319/month yearly that is loaded to the brim with every feature you could ask for when making and selling your courses. Kajabi does not currently offer a free plan option. But a 14-day no-cost trial is offered for each of the three plans. A trial extension that runs as long as 30 days available on certain blogs. So if you want to test the waters to determine if Kajabi is the right fit for you, the limited trial period is the ideal way to go.
Kajabi: The Good and the Bad
The Pros – What We Like About Kajabi
- The integrated marketing suite. Kajabi’s marketing suite in-house of tools, such as automated e-mail marketing, and automation are optimized for businessuse, and you won’t need to integrate with other third-party services for that!
- The software for sales funnels. Another one of the platform’s best-selling points The Pipeline Builder. Pipeline Builder lets you make use of proven and easily understood blueprint templates – no need to get too complicated!
- Customization without limits. From designing professional-looking course websites all the way to the custom domain, Kajabi lets you customize to your heart’s content – and even create your own brand from the ground up.
- The simple and intuitive site and course editors. The creation of content using the website and course builder software has never been so easy and quick, as it takes less time and effort to get everything done.
- Infinite integrations are endless. Aside from native integrations with the ten marketing, e-commerce and analytics solutions, connecting to Zapier’s app lets you to explore and choose from more than a thousand non-native platforms for better efficiency.
- Establishing meaningful relationships with fellow instructors and students. Kajabi’s Community feature allows you to interact with students who are enrolled in your classes. It also lets you connect, network, and share your joy with hundreds of teachers who happen to be in the same shoes as you.
The Cons – Things We Don’t Like
- The steep pricing plans. Three pricing options offered by Kajabi cost more than the average monthly rate offered by other services. There’s no free plan available either.
- There are no built-in tools for issuance of certificates. It is possible connect to a third-party certificate application if you intend to design custom-made certificates of different kinds.
- There aren’t enough tools to facilitate student-instructor engagement. We’re not happy about the absence of certain features, like adequate discussion forums, as well as the ability to randomly distribute the assignments or quizzes. Kajabi Agency
An Overview of the Kajabi Features
Easy of Use and Experience
One thing we like one thing we like about Kajabi is its surprisingly simple user experience. First, the majority of the platform’s User Interface (UI) is well-organized. If you look at the dashboard menu, you will find that all the features are organized into five main sections – Website Products, Sales, Marketing and People. The design of the menu does not allow for confusion, as certain elements that are associated with a specified section are collapsible. The UI style is very uniform and reflects Kajabi’s “all-in-one” trademark. You can build an online landing page, change your course and interact with your fellow instructors on one site.
There is a search assistant tool that is useful whenever you want to look for something that is hard to find. The Kajabi Assistant is located at the top of the dashboard in the form as a “search bar, and it lets you look for items and tools on the site by entering the search terms. As previously mentioned, both Kajabi’s site builder and course builder sections are drag-and-drop and make the process much easier without having to know how to navigate it. Kajabi is more user-friendly and has a less arduous learning curve than some of its competitors. It also supports multiple languages other than English in case you want to expose your content to broader viewers.
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Course Design and Engagement
Product Blueprints
When you go through Kajabi’s course creation feature, you’ll soon encounter a list of course or product templates or what the platform calls them, blueprints. Each blueprint for a product differs in terms of structure and design and can be easily modified to fit any instructor’s needs.
Included among the listed blueprints are Mini Courses and Online Courses and Drip Courses. Mini Courses are quick-form courses, which are typically designed in order to increase the brand’s value, whereas Online Courses are full-version types that have a complete structure of content that are designed to provide the “world-class” educational experience. Drip courses, on the contrary, are classes that are scheduled over a set series of weeks or days. Also known as Evergreen Training courses, it’s an easier method of sharing your content when you and your students are busy with other things.
Kajabi might be regarded by many as a well-known premium course-maker. Apart from kinds of courses offered, the blueprints let you create a membership area where your customers can enjoy exclusive content as well as a coaching session lasting 12 weeks. You can also download a blank template where you can create your own course or product completely from the ground up!
Categories, Posts, and Content Uploads
If you continue to explore the course builder, you will notice an outline of sections and lessons that were automatically included when you select any of the course blueprints. In Kajabi’s case, those parts and the lessons called post categories as well as category, and vice versa. Posts are where you insert various types of content such as text, video, and images, while the categories act as folders in which the posts are stored.
It is also possible to include subcategories of posts within the same category, if you wish to structure your content flexibly. You can drag and rearrange the outline. Kajabi accepts a broad range of text and media files to include in your posts. These include MP4 and MOV files, WAV and MP3 files, PDFs, and even Word documents. Upload all of them directly via your computer’s folders, or file-sharing cloud platforms such as Google Drive and Dropbox. You can also copy and paste existing URLs for your videos into your blog posts!
Like several other platforms for creating courses, Kajabi allows you to utilize the feature of bulk uploads. As the name suggests that you can upload all the files you have uploaded to your course in one page. This one is handy particularly if you’re doing other important stuff.
Course Player Templates
Kajabi offers a lineup of 10+ course player themes. Unlike other LMS platforms, where you’re given the option to choose the theme you want to use, Kajabi lets you have the choice of selecting different themes for various products. Similar to the course outline builder, it’s relatively easy to customize any theme to suit your personal style. You can also incorporate elements of your brand like your logo images, fonts, and design into your course player to cultivate your own personal style. Kajabi Agency
Quizzes and Student Interactions
Kajabi offers a quiz feature called Assessments where you get to design and create assignments and quizzes and include them as part of your class. Assessments can be a great way to determine the extent to which your students gained from the course you’ve taught them. With the assessments feature, you get to choose between the three primary question types: multiple-choice, paragraph-style, and multiple-selection. You can also set a passing score to motivate your students to be more engaged with your content.
In addition aside from that, it is also important to note that the LMS website has made strides in creating areas for teachers and students to connect. Through the Community feature, your students are able to participate and leave comments on any of your courses through their dashboards. You can also write your posts to discuss with the rest of them your lessons from the past and your upcoming content. The community feature is available either as a standalone item or as a component of your member space.
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Website Design and Customization
Why would you want to publish your course content with your domain name or WordPress website when Kajabi offers the platform and the tools to build one on the platform? Kajabi provides unlimited web hosting on 3 pricing options. What’s awesome about it is you’re assured of instant safety and security with an automatic SSL certification and an experienced team of experts to maintain your website.
You’re also given the liberty to customize your domain, as well as choose from a variety of professional, one-of-a-kind themes that you can modify to your hearts content! The possibilities don’t end there: If you’re an expert edupreneur and have signed up to the Growth plan and higher you are able to import custom-made themes built to meet the ever-changing needs of your business and also remove any Kajabi logos and substitute it with your own!
Page Builder
Just like the course builder that we’ve discussed earlier, the page builder from Kajabi lets you modify any of the given website themes with a suite of easy-to-use and user-friendly editing tools. After further exploration you’ll be presented with customizable sets of blocks and sections. They’re similar to the categories and posts that we’ve discussed when we discussed the course builder. Blocks are the elements that make up the site’s content which includes media files, text and clickable buttons. Sections on the other hand, are formed by multiple neatly-arranged blocks.
There are over 40 pre-designed section templates that you can choose from the page builder’s dashboard. Since we’re all connected to our smartphones and tablets nowadays it is logical to use Kajabi to make your website automatically adjust to mobile-friendly layout. You can even go the extra mile by choosing the element of your site you would like for your member learners to see. With all the tools you need to make your site look how you would like it to appear Kajabi’s page builders are not only super flexible but also fast to use.
Blogging and Other Website Features
Other LMS platforms may not provide this, but Kajabi allows you to make an area on your site specifically for your blog. There, you can post information and comments on the content of your course. If you want to make the most of your Kajabi-made site this service offers you the opportunity to post your blog posts without limitations. Start by creating your blog posts by creating one using Text Editor. You can include SEO elements if you want to have a wider reach and organize your blog posts into various categories, and even customize how you want your entire blog section to appear.
Kajabi’s built-in blogging features might not be on par as WordPress or Blogspot, but it has enough tools to be manageable. Additionally, you can also create podcasts to promote on your site. You may upload recordings of your podcast that will be hosted on your website and distributed to the major podcasting platforms, such as Apple Podcasts and Spotify. When uploading a podcast episode, you have two options: release it as a public podcast free of charge or create an exclusive private one that only your members are able to access. Kajabi Agency
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Marketing and Sales and Marketing
A big part of what makes Kajabi so well-liked among entrepreneurs is the variety of sales and marketing tools that are supremely convenient and simple enough to even non- marketing experts to utilize!
Email Marketing and Affiliate Marketing
A major draw for the crowd, Kajabi’s built in E-mail marketing functions allow you to send e-mails related to your course and website to your subscribed member students while seated on the platform. You might be surprised that it does more than sending e-mails. With the aid of Kajabi Automations, you get to build automated sequences of emails that are triggered by different kinds of user actions. For example, when your student is successfully logged in to one of your courses following checking out, a welcome message will be sent automatically into their email inbox. If another course is not performing then an upsell message is sent to suggest improvement Kajabi Agency
You can create as many e-mails for the campaign you like and schedule each of them according to your preferences. You can choose the members you want to receive these messages. The management of e-mails has never been this comprehensive yet easy to handle. In contrast to other LMS websites, Kajabi already provides you with e-mail marketing tools that don’t require the integration with third-party platforms in order to make it work.
Aside from that, Kajabi also has an affiliate marketing feature that lets you assign certain members of yours as affiliates who can help in promoting your site on behalf of your company. Alongside paying them the commission rate it is also possible to track their performance to see how they can contribute to increasing your conversion rates and click rates. Kajabi Agency
Pipeline Builder
Another one of Kajabi’s overall top features are its Pipeline Builder, where you can create custom marketing funnels that do not have any overly complicated problems. While other platforms have similar features, which require more time and effort however, this Pipeline Builder is designed to be so quick and easy that even those who aren’t experts are able to make the most of it. This stunning feature lets you choose from a set of pre-made funnel blueprints or templates for pipelines. They include:
- Freebie – for whenever you’d like to offer an offer as a lead magnet to increase your list
- Sales Page OVO is a great option when you need to convince your target public to buy your product through the sales page
- Product Launch OVO – to use whenever you’re launching a course or any other product
- Zoom Webinar OVO is a great option for any time you wish to promote your product via web workshops
- Free Book OVO is a great resource for whenever you want to market your content a free downloadable digital book
- Coaching Campaign OVO – for when you’re trying to promote your classes through the use of coaching sessions
- Blank plan – to use whenever you’re looking to create the sales funnel you want from starting
After you pick one of the blueprints for a pipeline, Kajabi automatically creates pages and emails you’ll have to put together to make an effective sales funnel. You can alter the way you would like your sales funnel to appear to your audience. You could even alter the look of your landing and checkout pages, for instance changing the design to a different theme The library is full of 40+ templates for landing pages that you can pick from.
Optional Payment Options and Price
Kajabi allows you to integrate seamlessly with payment gateways like Stripe and PayPal so that your member students are able to select between the two to pay for your classes. Stripe is a popular payment option that allows credit and debit card transactions, as well as certain e-wallet providers across the world. PayPal, on the other hand, is available as an option for subscriptions as well as multi-payment plans. There aren’t any urgent transaction fees on Kajabi’s part because all your earnings are instantly transferred into your account at the banks.
In terms of price options for Kajabi, it gives customers a variety of pricing options of pricing options. You can cost your pupils for the services at various times (one-time subscription, one-time, or several payments) or distribute them at no cost. You even have the chance to decide if you want to charge a specified price for a single item or for a variety of products, and establish specific dates for your members can access within a specific time frame. You also get to generate coupons that will further encourage your audience to purchase the products you offer. Kajabi Agency
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Integrations to Third-Party Services
Kajabi is a host of built-in tools to develop and promote your courses, but you also have the option to connect to third-party apps for more functions. The platform currently supports the integration of ten natively-built integrations, such as the popular analytics provider Google Analytics and app automation service Zapier. Zapier can be extremely helpful since it allows you to establish connections with hundreds of other third-party applications and tools, ranging including e-commerce and user experience.
Training and Support for Customers
In terms of customer service, Kajabi has a bigger advantage over other platforms because it’s one of the few platforms for creating courses that offer 24/7 live chat support. Unlike some similar services that offer customer support, Kajabi’s team is always ready to assist you when you’re having difficulties in creating a course or page among other issues that are important, at any time and anywhere. However, it’s important to mention that this 24-hour service is only available to instructors who are subscribed to the Growth plan upwards – for Basic users Live Chat support can be scheduled at certain times and times on weekdays. Nonetheless, Kajabi’s approach to customer service has been well-received by many of the instructors who use it to create relevant educational content. Kajabi Agency
As for tools for training, Kajabi gives the user a range of access to access resources that you can master and then become proficient with. The Kajabi Hero University is packed with tutorials, courses, and informative content especially geared towards teachers and edupreneurs to help them gain traction or boost their standing in the field of course development. There are also weekly Q&A-style educational webinars featuring top experts from various fields as guests, plus when you’re looking for additional advice and tricks assistance, the help section is always there to guide you in the right direction. In addition to the platform’s Hero University, there is an additional Kajabi Hero Rewards program, where course creators are rewarded with tons of sweet perks as they reach their goals.
What is the other thing that is missing from Kajabi?
Kajabi might be a fantastic all-in-one solution to create and promote your course content however, we must look at a few crucial aspects that aren’t being addressed. The majority of these would have been extremely helpful to improve the experience. These are some of the things we would like to see added to Kajabi’s system in the near future:
- Built-in tools for issuance of certificates and certificates. Although some of them offer this option, instructors who use Kajabi will often require a connection to third-party apps that specialize in issuing certificates, such as Accredible.
- More diversity in question types. While we may appreciate the way that the platform handles assessments within courses, we’d like for the lack of options for question types and the randomization of those types that is addressed as soon as possible.
- Other payment options. At the time of writing only transactions made through Stripe and PayPal will be accepted. Not only that, we don’t appreciate how there are limitations as well.
- A public API key. This would have been useful for custom integrations, like the ability to let your subscribers log in with the single sign-in feature with other applications.
Alternatives to Kajabi
Kajabi may have essentially most of the features that an aspiring edupreneur could ever dream of. But due to its high price plan and a certain lack in features it might make some people turn away. If you’re looking for alternatives that share commonalities in comparison to Kajabi in terms of reliability and performance We’ve provided a list of worthy competitors that you may want to consider in making your choice. Kajabi Agency
- New Zenler is an online course platform that provides all-in one services that are similar to Kajabi. The only difference is the price – starting at only $67/month, you can create unlimited courses and market to your target audience without worrying about the cost!
- Podia doesn’t just claim to be user-friendly. It’s also extremely simple to use, far easier than even Kajabi! Although you can utilize marketing tools, it’s much lighter than other. But considering the very budget-friendly cost we can imagine the way Podia can appeal to DIY entrepreneurs getting into the business.
- While Kajabi lacks credentials and sophisticated quiz functions, Thinkific makes up for the shortcomings. With a beginner-friendly price range, it sure does offer greater features that Kajabi which includes live lesson courses and a built-in app integrations store.
- Teachable is similar to Thinkific in terms of how it functions. But, we need to appreciate the way that Teachable can integrate additional payment options, as it accepts Google Pay and Apple Pay which are two gateways Kajabi doesn’t have. It also lets you utilize one-on-one coaching as well as other essential features.
Conclusion
In the end, Kajabi successfully knocks it out of the park in terms of offering a wide range of tools that most entrepreneurs make use of. It does provide all the features you need including the intuitive features needed to design a professional web pages to the fantastic integrated marketing suite that includes the ability to understand plans for sales funnels, as well as effective email marketing tools.
There could be some tools that are missing, such as the issue of certificates in particular. Plus with a steep price tag, it may not be the wise choice for the budget-conscious. However, we understand that even though Kajabi performs very well as an all-in-one solution for course creation however, it’ll always have limitations. That doesn’t stop it, however, from being an extremely popular choice for established business owners and creators!
If you’re still searching to find an LMS that offers everything you require on one platform, Kajabi is something you must seriously look into.
FAQ Kajabi Agency
What is the meaning of Kajabi translate to?
The term “Kajabi” originates from a word with Islamic (or Arabic origin which means “to fly.”
Can I sell physical goods on Kajabi?
Yes! Aside from the usual classes, you can also sell physical items on Kajabi. You can also integrate with Shopify to set up a fully functioning online store on Kajabi!
Regarding marketing via e-mail is it possible Kajabi could be able to be able to replace MailChimp?
Since Kajabi already includes e-mail marketing tools built within the platform, it’s logical that it’s enough to replace third-party applications such as MailChimp. If you do wish to utilize it, Kajabi still allows you to connect it with other applications as well.
Is Kajabi mobile-friendly?
Yes! Kajabi even offers an app for mobile devices so that you and your subscribed members have access to all course materials even when traveling. Kajabi Agency
