A myriad of learning management systems (LMS) platforms offer a variety of essential features that you can use when creating content of high quality. While there may be plenty of websites that allow you to make use of advanced marketing tools to market your courses to your desired audience, some might not provide all these features. While some provide easy-to-use tools to build courses, there’ll also be few that may offer editing features that are so complex that it turns its users off.
Within the sea of online course platforms There are some that provide more than an easy editing interface, but also a plethora of marketing and sales functions. And on top of that they also offer almost all you can think of including 24/7 support and training tools to top-of-the-line analytics. All-in-one course platforms let you go beyond the limits of your abilities One of them which can provide this is Kajabi.
In a nutshell Kajabi: What exactly is Kajabi? Kajabi Coaching Platform
Kajabi is an internet-based platform which allows you to develop and market your courses to an student audience. The company is advertised as an all-in-one solution that provides entrepreneurs from all kinds of industries with the best and essential features needed to not only create a professional site for your courses, but let them grow to higher levels. Kajabi is widely praised and considered to be one of the most effective online course platforms, gaining an overwhelming rating with a score of 4.6 out of five on Trustpilot.
What makes Kajabi so popular and well-received by its users? It’s true that there are plenty of factors that make this platform extremely convenient for all to utilize. Firstly, it’s the extreme simplicity of usage. From the course creation to marketing and sales the majority of Kajabi’s aspects are designed to be accessible to those who are only beginning to get started in the world of e-learning. A majority of them are advanced, giving administrating instructors an edge over the rest. Lastly it allows budding entrepreneurs like you run and develop an online course without having to go elsewhere in case something isn’t available. Kajabi provides all the tools anyone may need in order to live up to its ‘one-stop shop’ moniker.
What Can It Do? Do?
There are many kinds of options that Kajabi allows you to create an all-in-one e-learning solution. We’ve compiled a list, in bullets of the key attributes that you ought to be aware of in the event you’re considering using it. Simply put, Kajabi lets you:
- Create interactive and engaging courses with a wide array of tools for customizing such as media files, templates that you can pick according to your preference;
- Create a professional website that can house your course contents and products along with a blog where you can keep your students updated on what else is new;
- Effectively utilize landing pages, checkout pages, and other effective methods to boost the profits you earn, extend your reach to the limit and increase conversion rates.
- Choose how you wish to bill your courses or other items to your students – whether it’s a one-time payment or a monthly subscription;
- Design and build effective sales funnels without any issues by making use funnel templates and funnel blueprints;
- Utilize its in-house marketing and analytics suite that includes email marketing as well as CRM and automation tools;
- Create and manage your affiliate links; and
- Explore an array of community, customer service and training materials, with the addition of the Kajabi University feature.
Big Names That Have Used Kajabi
Kajabi is used and trusted by over 16,000 businesses and celebrities. It’s the choice of some of the well-known names who are part of different sectors, including the expert in online marketing Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard, fitness expert and entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi hosts thousands upon thousands of courses, which are accessed and explored by more than 35 million students across the globe. As of this time of writing Kajabi boasts more than $650 million of sales since its establishment in 2010.
Kajabi’s Pricing Strategies
The three pricing plans Kajabi provides are very different than other online course-making services in that they’re much more expensive. With monthly prices that start as low as $119, it’s not surprising that this might be an issue for those who might like to give Kajabi a go. But considering the huge amount of essential features already packed in each plan, pricing is logically reasonable.
Kajabi’s pricing plans begin with the Basic plan priced at $149 per month or $119/month when billed annually. In this plan, you can create three products, reach a maximum of 1 000 active clients, and design websites that you are able to modify using the tools provided by Kajabi’s platform. Included are unlimited landing pages, unlimited marketing e-mails and access to unlimited valuable resources, including one-on one customer support as well as Kajabi University.
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In addition to The Basic Plan, there’s the Growth plan that happens to be the most sought-after plan on the platform for $199 per month or $159/month if you pay annually, as well as the Pro plan, which costs $399 per month or $319/mo yearly, which is filled to the brim with every feature you could ask for when it comes to designing and selling your course. Kajabi is currently not offering any free plans. But a 14-day no-cost trial is available on each of the three plans. A trial extension that runs for up to 30 days also available on selected blogs. If you want to test the waters to determine if Kajabi is the right choice for you, the limited trial offer is the best way to go.
Kajabi: The Good and the Bad
The Pros – What We Love About Kajabi
- The built-in marketing suite. Kajabi’s marketing suite in-house of tools, such as automated e-mail marketing, and automation are designed to be designed for businesses, so you won’t need to integrate with other third-party services to do this!
- The sales funnel software. Another one of the most popular features on the platform, the Pipeline Builder. Pipeline Builder lets you make use of tested and understandable blueprint templates – no need to be overly complicated!
- The ability to customize without limitations. From creating professional-looking course websites up to the customized name, Kajabi lets you customize to your heart’s content – and even create your own brand from scratch.
- The user-friendly and simple site along with course editors. The creation of content using the website and course builder software has never been so easy and swift, and it takes less time and effort to complete the task.
- Infinite integrations. In addition to native integrations that integrate with ten e-commerce, marketing, and analytics tools, connecting to Zapier’s app allows users to investigate and select from more than one thousand non-native platforms for better efficiency.
- Building worthwhile relationships with your students and instructors. Kajabi’s community feature lets you interact with students in your classes. It also lets you connect, network, and celebrate with tons of teachers who happen to be in the same shoes as you.
The Cons – What We Don’t Like
- The steep pricing plans. Kajabi’s three pricing plans are more than the average monthly rates offered by other services. There’s no free option available as well.
- There are no built-in tools for issuance of certificates. You might need to connect to a third-party certificate software if you want to create custom-made ones that are of different types.
- Insufficient tools for instructor-student engagement. We’re not happy about the absence of specific features, including adequate discussion forums, as well as the ability to randomly distribute the assignments or quizzes. Kajabi Coaching Platform
An Overview of the Kajabi Features
User-Friendliness and Experience
One thing we like about Kajabi is the surprisingly easy user experience. First, the majority of the User Interface (UI) is organized. If you may notice on the dashboard menu, you will notice that all features are arranged into five main sections: Website, Products, Sales, Marketing, and People. The layout of the menu does not allow for obstruction, since some of the features that are related to specific sections are able to be collapsed. The UI layout is very consistent, reflecting Kajabi’s ‘all-in-one’ brand name. You can create an online landing page, change your course and engage with other instructors on the same site.
The search assistant is a tool that can be useful anytime you’re looking for something that is hard to find. The Kajabi Assistant is found at the top of the dashboard, in the form that of a bar for searching and allows you to search for tools and items within the site by typing in the search terms. As mentioned previously, both Kajabi’s courses and site builder sections can be dragged and dropped, making the process simpler without needing to learn how to navigate it. Kajabi is a more streamlined learning curve compared to a couple of its contemporaries. It can also be used in other languages that English in case you want to share your content with broader viewers.
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Course Design and Engagement
Product Blueprints
Once you explore Kajabi’s course creation feature, you’ll soon encounter a list of templates for courses or products, or the way it calls them blueprints. Each of the product blueprints varies in structure and type and can be customized to fit any instructor’s needs.
The blueprints listed are Mini Courses, Online Courses and Drip Courses. Mini Courses are short-form , quick courses that are usually created in order to increase the brand’s value, whereas online Courses are full-version versions with a complete content structure created to offer an “world-class” educational experience. Drip courses on the contrary, are classes that are scheduled over an established period of days or weeks. Also known as Evergreen Training courses, it’s an efficient way to share your content when you as well as your students are occupied working on other projects.
Kajabi might be regarded by many as a popular premium course maker. However, in addition to the kinds of courses offered, the blueprints let you make a membership site for your members to enjoy exclusive content and a coach session for 12 weeks. You can also download a blank template where you can create an entire course or product from the ground up!
Categories Posts, Categories, and Content Uploads
If you continue to explore the course builder, you’ll see an outline of sections and lessons that were automatically added if you choose any of the course blueprints. In Kajabi’s instance, these parts and the lessons called post categories as well as category, or. The posts are where you can insert different kinds of content, such as text, video, and images, while the categories serve as folders where the posts are stored.
You can also include subcategories of posts within a category if you want to arrange your content in a flexible way. You may also move and rearrange the outline. Kajabi accepts a wide variety of text and media files to be added to your posts, including MP4 and MOV files, MP3 and WAV files, PDFs, and even Word documents. Upload all of them directly from your computer folders or via cloud-based file sharing platforms like Google Drive and Dropbox. You can even add existing URLs of your video to your posts!
Like a few select course-making platforms, Kajabi allows you to use the bulk upload feature. Like the name implies, you can add all your files to your courses on one tab. This can be useful especially when you’re doing other important stuff.
Course Player Templates
Kajabi offers a lineup of more than 10 course player themes. Unlike other LMS platforms, where you’re given the option to choose only one of three theme options, Kajabi lets you have the option of choosing several themes to suit different products. Similar to the course outline builder, it’s relatively easy to customize any of the themes to suit your personal style. It is possible to incorporate specifics of your brand including logos images, fonts, and designs , into your course player to cultivate a personal touch. Kajabi Coaching Platform
Questions and student interactions
Kajabi has a quiz feature called Assessments that allows you to design and create assignments and quizzes and add them as part of your class. Assessments are a helpful way to determine the extent to which your students gained from the lessons you’ve provided them. With the assessment feature, you get to select from three main types of questions: multiple-choice paragraph-style, and multiple-selection. You can even set an assessment score that will encourage your students to be more engaged with your material more.
Apart from that, in addition, the LMS website has made strides in providing spaces for students and teachers to interact. Through the Community feature, students have access to interact and comment on all of your courses on their dashboards. You can also write your blog posts to discuss with your fellow students about your lessons from the past as well as your future content. The community feature is offered either as a standalone product or as part of your membership area.
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Website Design and Customizability
Why share your course contents on your website’s domain or WordPress website when Kajabi has the platform and tools to create one within the platform? Kajabi provides unlimited web hosting for the 3 pricing options. The best part is that you’re guaranteed instant safety and security with an automatic SSL certification as well as the support of a team to manage your site.
Additionally, you have the freedom to customize your domain, and also pick from a wide array of unique, professional themes, all of which you can personalize to your hearts content! The possibilities don’t end there: if you’re an expert edupreneur and signed to the Growth plan and above you can download custom-designed themes designed to meet the ever-changing needs of your business as well as remove all Kajabi brand names and then replace it with your custom-designed theme!
Page Builder
Similar to the course builder we’ve mentioned previously, Kajabi’s page builders allows you to alter any of the themes on the website using a variety of user-friendly and intuitive editing tools. Upon further exploration, you will be greeted with a variety of customizable blocks and sections. They’re basically like post categories, and categories we discussed when we discussed how to build courses. Blocks are the elements that compose the site’s content, such as text, media files, as well as clickable button. Sections, on the other hand are formed by a variety of carefully-arranged blocks.
There are more than 40 pre-designed section templates that can be picked from the page builder’s dashboard. As we’re all glued to our phones and tiny tablets these days, it makes total sense for Kajabi to have your website automatically adjust to mobile-friendly layout. It’s even possible to go the extra mile by choosing which site element you wish for your member learners to view. With all the necessary tools to make your site look however you want it to look Kajabi’s page builders are not only super flexible but also quick to handle.
Blogging and Other Useful Website Features
Other LMS platforms might not offer this feature, but Kajabi allows you to create a section of your website dedicated to your blog where you can post comments and updates about your course’s content. If you want to make the most out of your Kajabi-created website it provides the opportunity to do so without limits. You can get started with the blog post by making one using an editor for text. You can incorporate SEO elements if you’d like to expand your reach or group your posts into various categories, and even customize how you want your entire blog section to look.
Kajabi’s built-in blogging features may not be as up to with WordPress or Blogspot However, it comes with enough tools to be manageable. In addition, you can create podcasts that you can promote on your site. You may upload recordings of your podcasts to be hosted on the site and distributed to major podcast listening platforms such as the Apple Podcasts platform and Spotify. When uploading a podcast episode, you have two options: release it as a podcast that is public for free , or create an exclusive private version that only your members have access to. Kajabi Coaching Platform
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Marketing and Sales
One of the reasons that make Kajabi so well-liked among entrepreneurs is its array of sales and marketing tools that are supremely convenient and simple enough to even non- marketing experts to utilize!
E-mail and Affiliate Marketing
A major draw for the masses, Kajabi’s built-in E-mail marketing functions allow you to send e-mails about your course and website to your subscribers students from the comfort of the platform. But you may be surprised that it does more than just send e-mails. With the aid from Kajabi Automations, you get to create automated sequences of emails that are triggered by various user actions. For instance, if your student is successfully logged in to one of your classes after checking out, a welcome message will be sent automatically into their email inbox. If the course performs poorly, an upsell is sent to suggest improvement Kajabi Coaching Platform
You can send as many e-mails for your campaign as you wish and schedule each of them in accordance to your preference. You can also choose the members you want to receive those messages. Managing e-mails has never been this complete and easy to manage. Unlike other LMS sites, Kajabi already provides you with e-mail marketing tools that don’t require connecting to other third-party platforms in order to make it work.
Apart from that, Kajabi also has an affiliate marketing function which allows you to designate certain members of your group as affiliates in order to advertise your website on behalf of you. Alongside paying them the commission rate it is also possible to track their performance to see how they can contribute to increasing your conversion rates and click rates. Kajabi Coaching Platform
Pipeline Builder
Another of Kajabi’s notable features can be the Pipeline Builder, where you are able to design specialized marketing funnels with no overcomplicating issues. While other platforms offer similar features that require much more time and effort however, the Pipeline Builder is designed to be extremely simple and quick that even those who aren’t experts are able to make the most of it. This stunning feature lets you choose from a set of pre-made funnel blueprints or templates for pipelines. These include the following:
- Freebie – for whenever you’d like to offer a freebie as a lead magnet to increase your database.
- Sales Page OVO is a great option any time you wish to convince your target audience to buy your product by utilizing a sales page
- Product Launch OVO – to use whenever you’re launching a course or another product
- Zoom Webinar OVO – to use whenever you want to promote your business through web-based seminars
- Free Book OVO – to use any time you wish to market your content a free downloadable digital book
- Coaching Campaign OVO – for whenever you’re promoting your classes through the use of coaching sessions
- Blank design – for when you want to build your sales funnel from beginning
After you pick one of the pipeline blueprints Kajabi will automatically generate pages and e-mails that you’ll have to put together to make an efficient sales funnel. You may customize however you would like your sales funnel to appear to your target audience. You may even change the look of your landing and checkout pages, for example changing the design to a different theme There is a library with more than 40 pages templates you can choose from.
Prices and Payment Methods
Kajabi allows you to integrate seamlessly with the payment gateway platforms Stripe and PayPal so that your member students are able to select between the two to pay for your classes. Stripe is a popular payment option that accepts debit and credit card transactions and select e-wallet providers all over the world. PayPal however, on the contrary on the other hand, is an option for subscriptions and multi-payment plans. There aren’t any urgent charges for transactions on Kajabi’s side because all your earnings are immediately sent into your account at the banks.
In terms of the pricing, Kajabi provides you a wide range of options to select from. You can cost your pupils for the products at different dates (one-time, subscription, and multi-payments) or distribute them to them for free. You even have the chance to choose whether you’re planning to charge a specific amount for one product or multiple items, and specify specific dates your students can access your products within a certain period of time. You also get to generate coupons to encourage your target audience to buy any of your offers. Kajabi Coaching Platform
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Integrations to Third-Party Services
Kajabi may have a plethora of built-in services needed to create and market your courses However, you have the option of connecting to third-party apps for an added boost in functionality. The platform currently supports 10 native integrations, which include the popular analytics provider Google Analytics and app automation service Zapier. Zapier is extremely useful because it allows connections with hundreds of other third-party apps and tools that range from e-commerce to user experiences.
Training and Support for Customers
In terms of customer support, Kajabi has a bigger advantage over its competitors because it’s among the only course creation platforms with live chat available 24/7 assistance. Unlike some similar services the Kajabi customer support team is always ready to assist you when you’re struggling to create pages or courses, among other important issues, anytime and anywhere. However, it’s important to note that this 24 hour feature is available for instructors who subscribe to the Growth plan upwards – for Basic users Live chat support is scheduled at certain times and times on weekdays. Nonetheless, Kajabi’s approach to customer service has been praised by those who utilize it to design useful courses. Kajabi Coaching Platform
For tools for training, Kajabi gives an array of options to access resources that you can master and then become proficient with. The Kajabi Hero University is packed with tutorials, classes and educational content specifically geared towards teachers and edupreneurs, to help them jumpstart or improve their standing in the field of course development. Additionally, you can attend weekly Q&A-style educational webinars featuring prominent experts from various fields as guests, plus If you’re in search of other information and tips, the help center will be there to help you along the way. Alongside the platform’s Hero University, there is also a Kajabi Hero Rewards program in which course creators are rewarded with numerous sweet rewards when they reach their goals.
What else is missing in Kajabi?
Kajabi could be an excellent all-in-one solution to create and promote your course content However, we need to look at a few crucial aspects that are not being addressed. The majority of these would have been extremely helpful to improve the experience. Here are the following things we’d like to see included in Kajabi’s system soon:
- Built-in tools that issue certificates and other credentials. Although some of them offer this option instructors using Kajabi frequently will require connecting to third-party applications which specialize in issuance of certificates, like Accredible.
- More diversity in question types. While we may appreciate the system’s handling of assessment within courses, we’d like that the absence of different types of questions as well as randomization of these types and their randomization to be resolved as quickly as possible.
- Other payment options. At the time of writing there are only two options for transactions: Stripe as well as PayPal are accepted. In addition, we don’t appreciate how there are certain limits also.
- A public API key. This would have been useful for custom integrations, like letting your subscribed students login using a single sign-in option in other apps.
Alternatives to Kajabi
Kajabi might have the most of the features an Edupreneur would ever want to have. But with the steep price plan and a certain lack in features it may cause some to be turned off. If you’re seeking alternatives that have collective similarities to Kajabi with regards to reliability and performance We’ve provided a list of worthy competitors you might think about in your decision. Kajabi Coaching Platform
- New Zenler is an online course platform that provides all-in one services similar to Kajabi. The only significant difference is the price that starts at $67/month You can design unlimited courses and sell your course to the right audience without ever having to worry about the cost!
- Podia isn’t just claiming to be creator-friendly. It’s also extremely simple to use, far easier than even Kajabi! Although you can make use of marketing features It’s a lot lighter than other. But considering the very budget-friendly price we can see the ways Podia can appeal to individuals who are just starting out in the business.
- While Kajabi does not have credentials or more advanced features for quizzes, Thinkific makes up for these features. With a beginner-friendly price range, it sure does offer greater features that Kajabi which includes live-taught courses as well as a built-in app integrations store.
- Teachable is similar to Thinkific in terms of how it functions. However, we must appreciate the way that Teachable can integrate additional payment options as it supports Google Pay and Apple Pay two gateways that Kajabi is not able to offer. It also lets you utilize one-on-one training and other key features.
Conclusion
In the end, Kajabi successfully knocks it out of the park for having nearly all the options that most entrepreneurs utilize. It sure does offer the essentials anyone must need including the intuitive features needed to create a professional-looking web pages to the fantastic built-in marketing suite with the addition of simple plans for sales funnels, as well as effective e-mail marketing tools.
There could be some instruments that aren’t there, such as the issuance of certificates specifically. With a high price tag, it may not be the best choice for the budget-conscious. But we do understand that even though Kajabi performs well in being an all-in-one solution for creating courses however, it’ll always have limitations. It doesn’t hinder it, however, from being a popular choice among established creators and businesses!
If you’re looking for an LMS that offers everything you require in one place, Kajabi is something you must seriously consider.
FAQ Kajabi Coaching Platform
What does the word Kajabi refer to?
The term “Kajabi” originates from a word of Islamic as well as Arabic origin that means “to take flight.”
Can I sell physical goods on Kajabi?
Yes! In addition to the normal courses, you can also sell physical products on Kajabi. You can also join with Shopify to create a fully-functioning e-commerce shop on the platform!
In terms of e-mail marketing, is it possible that Kajabi could replace MailChimp?
Because Kajabi already includes E-mail marketing tools integrated within the platform, it’s logical that it’s sufficient to take over third-party apps like MailChimp. If you do intend to make use of this feature, Kajabi still allows you to integrate it with other apps as well.
Are you sure that Kajabi mobile-friendly?
Yes! Kajabi also has an app for mobile devices to ensure that you and the members who have subscribed can access all your course materials even when traveling. Kajabi Coaching Platform